The controversy over Rick Ross’ lyric on “U.O.E.N.O” has finally caught up to him.

TMZ reports that Reebok has officially dropped the MMG leader as their spokesman. Read their statement below.

"Reebok holds our partners to a high standard, and we expect them to live up to the values of our brand. Unfortunately, Rick Ross has failed to do so. While we do not believe that Rick Ross condones sexual assault, we are very disappointed he has yet to display an understanding of the seriousness of this issue or an appropriate level of remorse."

[via TMZ]