50 Cent's career has seen multiple evolutions throughout his journey in achieving hip-hop mogul status. On the heels of his recent deal with new champagne company Le Chemin Du Roi, the Queens native announces a new liquor partnership with French Cognac Branson (April 26).

The 42-year-old revealed his newest endeavor on Instagram Wednesday night (April 26). "What you thought l was doing in France fool. l went to get the work,l got da plug get wit me. BRANSON Brown the finest cognac around. #getthestrap," he captioned.

Fifty later went on Instagram live to celebrate in a cocky manner as only the "In Da Club" rapper would. The video catches 50 chilling out with some bottles of Branson on the table while counting up thousands of dollars.

The video finds the G-Unit CEO pouring himself a glass of the new Cognac in the midst of his chat with a friend as they chop it up about betting on an upcoming boxing fight and even touch on 50's saavy business acumen.

The Get Rich or Die Tryin' MC is still keeping busy on the music front. He reunited with "Patiently Waiting" collaborator Eminem on stage during Shady's headlining set at weekend one of Coachella. Fif's also celebrating the 15th anniversary of Get Rich or Die Tryin' with a U.K. tour slated for the summer.

Check out 50 Cent's announcement for Branson Cognac below.

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