UPDATE (Nov. 6 10:58 AM): The anticipation for the album continues. Radio host Devon Brown of Houston's 93.7 the Beat sent out this tweet this morning:

The buzz surrounding the currently untitled sophomore release from Kendrick Lamar is building during K. Dot's current media run. With his single, "i", starting to get major recognition and his rumored followup, "King Kunta" getting high praise from those who have heard it, Kendrick seems on the path to once again shake up the game. Kendrick Lamar sat down with Hot 97's Peter Rosenberg and Ebro for an interview earlier this week and following the talk, K.Dot played some tracks for Rosenberg off-air. Rosenberg shared a YouTube video with his thoughts had high praise for what he heard.

"If this album is like anything I heard, we are in for a treat," said Rosenberg. "Kendrick Lamar has somehow developed even more, he has gone to another level. He is talking about black righteousness. He's talking about Africa, there's social commentary, there's all types of deep thoughts...However, it is upbeat music that will thrive in the club and on radio. But just like good kid, m.A.A.d city there's no attempt to make club music...."King Kunta" is not like anything you've heard from Kendrick before or anything else out there...I heard four songs and the sampling I heard was amazing...This next album will be as good as good kid, m.A.A.d city or even on a different or higher level."

The anticipation grows.