Luh Kel

More new projects this week.

With streams in the billions, more certified platinum plaques and a growing roster of rap talent, Cinematic Music Group is giving the major label machine a run for its money.

What Luh Kel's Pitch for the 2020 XXL Freshman class.

Everything you need to hear.

He did it right.

Get familiar.

Here are the new releases of the week.

Here's a look at what's dropping this month.