OutKast’s “Hey Ya!” Turned Into a Lullaby
Back in 2003, OutKast's "Hey Ya!" was an inescapable party anthem that drove the duo to the top of the Billboard charts. You may remember the pair's retro, Ed Sullivan Show-inspired music video to go with the tune or the "Shake it like a polaroid picture" instructions. Either way, the song was a defining moment in OutKast's career. The track was a standout cut from their platinum-selling album Speakerboxxx/The Love Below that won the ATLiens a Grammy for Best Urban/Alternative Performance and helped make them a household name. Now, 13 years later, the funk-infused rap song has been remixed for the next generation.
Yes, "Hey Ya!" has been turned into an upbeat lullaby. The rework comes courtesy of Rockabye Baby!, a company that turns popular songs into lullabies. The company, which launched in 2006, has made plenty of other hip-hop tracks into lullabies—everything from Black Eyed Pea's "Let's Get It Started" to Kanye West's "Golddigger."
In the accompanying video for the song, a baby bear goes around a birthday party snapping Polaroid pictures of the festivities, obviously shaking them until the image develops—just like Andre 3000 implies.
Speaking of 3 Stacks, the reclusive MC has been popping up with some fire features this year. He snapped on Travi$ Scott's "The Ends" and seemed to take subliminal shots on Frank Ocean's "Solo (Reprise)." Meanwhile, Big Boi is touring the country with Big Grams, his newly formed band with Phantograms. But the two might be getting back together again for old times sake. Gucci Mane recently said he's got a track with the duo in the works.
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