Eminem Disses Music Critics in New Full-Page Magazine Advertisement

After dissing a considerable number of rappers on his new album Kamikaze, Eminem is now firing shots at music critics. The rapper purchased a full-page advertisement in The Hollywood Reporter that quotes negative reviews and brags about the project's sales.

Matthew Belloni, the magazine's editorial director, tweeted a copy of the ad on Thursday (Sept. 20). THR was among the publications to pan Kamikaze and doesn't avoid Shady's ire.

"The work of an aging artist trying, and failing, to remain relevant," critic Jonny Coleman wrote in THR's review, as quoted by Em's ad. The spot also quotes Pitchfork's Mac Hogan calling the album "yet another empty, intermittently tone-deaf onslaught" and Rolling Stone's Stephen Kearse declaring the project a "a boot camp of knotty, joyless, lumbering ragers," among other reviews.

The bottom of the advertisement states that Kamikaze reached No. 1 in 103 countries and sold 434,000 equivalent album units stateside in its opening week. The full-pager closes, "Thanks for the support, A**holes!"

The album features disses of Lil Pump, Joe Budden, Tyler, The Creator, Lil Xan, and Brand Nubian's Lord Jamar, among others. Lines targeting Machine Gun Kelly prompted a response titled "Rap Devil," to which Shady responded on "Killshot."

View Eminem's magazine advertisement below.

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