The merch game has been huge hit with rappers and music artists of today's generation and looking to jump on the trend of popular merch items, rap star and mogul, Birdman, has announced his plans to open up a New York pop-up shop later this week.

Teaming up with merchandise giant Bravado and New York retailer VFiles, Birdman is gearing up to release a two VFiles exclusive items as well as brand new Cash Money merchandise. Set to drop this Friday, Aug. 19, at the VFiles location in SoHo, New York, the special pop-up location will be open for one day only from the hours of 11a.m. – 6:00p.m. The store will also count with the presence of Birdman and his current Cash Money Records roster. While pieces of this vintage-inspired collection have yet to be unveiled, the Cash Money Records x VFiles x Bravado capsule collection should be a huge hit among streetwear lovers and Cash Money fans.

The VFiles x Cash Money pop-up is just the latest power move from Birdman, who recently took to Instagram to announce his deal with Apple Music. Make sure to check out the Cash Money Records pop-up this Friday at 12 Mercer Street.

The Top 5 Sneakers Coming Out This Weekend Including Air Jordan 14 Retro Indiglo, Reebok Question Mid A5 and More