Big Sean Stars in Puma’s New SuperPuma Pack Campaign
This season, Puma will dig into its archives to bring back a few if its classic, vintage styles for spring 2017. Tapping Creative Collaborator and Puma Global Ambassador, Big Sean, to star in the brand's new SuperPuma Pack campaign, the Detroit rap star and Puma highlight the latest threads and footwear from the German sportswear brand.
Puma's SuperPuma pack capsule is inspired by the flashy fashions of 1970s DJ’s and B-boys in the Bronx. The SuperPuma pack is symbolic to the beginnings of hip-hop and funk with detailing that’s reminiscent of that era. Sporting the retro classic look is Big Sean, who appears in the SuperPuma campaign rocking the latest pack from head-to-toe.
The SuperPuma Suede pack will return in its OG aesthetic in red and black hues with the SuperPuma cat branding on the tongue and insoles of each shoe. Along with the release of Suede Classics, the German sportswear brand will also release a matching SuperPuma tee with a ringer neck and a satin bomber jacket with an embroidered image on the back.
Puma's brand new SuperPuma pack is now available for purchase at select Puma retailers worldwide and at Puma.com.
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