Post Malone’s “Rockstar” Breaks Apple Music’s Single-Week Streaming Record
Post Malone's new single "Rockstar" with 21 Savage dropped Sept. 15, and according to a new report from The Verge, the song has broken Apple Music's single-week streaming record with 25 million plays. DJ Khaled's "I'm The One" previously held the record.
The song, produced by Louis Bell and Tank, looks to be the first single off Post's upcoming sophomore album Beerbongs and Bentleys, due out later this year.
Apple has a long history of supporting Post ever since he blew up with his breakout single "White Iverson." “We just have a long history of supporting Post Malone, even before he got signed," Carl Chery, Apple Music's head of curation, tells The Verge. "‘White Iverson’ was being heavily supported in iTunes—that song is old enough that Apple Music wasn’t even live yet. We were supporting him heavily back then, and we did the same thing with the Stoney project last year. The process is pretty simple for us, if we like it, we support it.”
Fifty-six percent of the song's first week streams in the U.S. came via Apple Music, according to The Verge. The song also got prime placement on three of Apple Music's biggest rap playlists, The A-List, It’s Lit and #OnRepeat. Industry forecasters predict the song will debut in the top five on the Hot 100 chart this week.
When we spoke to Posty about Beerbongs and Bentleys a couple months ago, he told us a bit about the LP and let us know what producers we can expect to hear on the new project.
Listen to "Rockstar" below and peep how somebody added Nickelback vocals to the track.
New Music Releases for September 2017