Yeezy Boost

Today, adidas unveiled big news on the upcoming Yeezy Boost 350 Low by announcing the worldwide release date of the sneaker. The Yeezy Boost 350 Low, seen first at the Kanye West x adidas fashion show in New York City, will be the second silhouette from the coveted Yeezy sneaker line...

To help Kanye West ring in his 38th birthday in style, Kim Kardashian West rented the entire Staples Center arena for Kanye and his friends to play a pick-up game of ball. In Kanye’s celebrity filled basketball game, the players of each squad sported adidas custom made basketball kits in black and white colorways, with “East” and “West” going across each respective teams uniform. Besides the cool

Yesterday, adidas CEO, Herbert Hainer, held a sales conference call to address the first quarter sales of the brand. In his announcement, Hainer gave credit to Kanye West and Pharrell for helping boost the sales in the adidas Originals department...

Kanye West dropped in to our #OriginalsLondon store today to say 'Thank you' and surprise a few fans with #YEEZYBOOST. A photo posted by adidas Originals (@adidasoriginals) on Mar 2, 2015 at 5:40am PST This past weekend marked the worldwide release of the adidas Yeezy Boost sneaker. Kanye'...

We've seen two releases thus far of the Yeezy Boost sneaker, and this weekend will be the worldwide release of Kanye West's shoe with adidas. As sneakerheads prepare to get their hands on the highly popular Yeezy silhouette on Saturday, many are stuck trying to figure out the sneaker locations that will be launching the shoe...

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Earlier today, Kanye West sat down with the Breakfast Club to speak on a number of subjects including his highly popular Yeezy Boost sneaker. Charlamagne opened up the interview by thanking Kanye for the invite to his adidas x Yeezy fashion show and proceeded to tell Kanye he wash't a big fan of the grey Yeezy Boost colorway sneaker that dropped last week...

Kanye West officially debuted his long-awaited adidas collab today. The G.O.O.D. Music artist along with The Stripes held the private fashion show at the Skylight Clarkson in New York City. The eventful evening counted with tons of star power and the biggest names in fashion...

With the release of the adidas Yeezy Boost officially confirmed for this weekend in New York City, fraudulent eBay accounts have begun to list the anticipated sneaker for sale. While it's well-known that the Yeezy Boost is only in possession of Kanye and his close circle, eBay sellers are using the leaked images of the sneaker to sell the shoe online...

While Kanye West and Kim Kardashian West were walking through JFK this morning (Feb. 9), paparazzi caught up with MC to see if he stands by his post-Grammy comments about Beck. 'Ye stood by his rant and clarified his statement saying that Beck didn't disrespect Beyoncé, the Grammys did when they gave the L.A. nat...

adidas has officially confirmed through their app that the Yeezy 750 Boost will drop this Saturday, Feb. 14 Earlier today, adidas confirmed the news all sneakerheads have been waiting for through their new revamped app. The anticipated Yeezy Boost will finally drop All-Star weekend in NYC...

After Kanye West's longtime friend Ibn Jasper broke the Internet Friday night by unveiling the much anticipated adidas x Yeezy collab sneaker, Kanye was seen yesterday in Los Angeles rocking the coveted adidas Yeezy 750 Boost. Ye and his wife, Kim Kardashian, attended the Roc Nation Pre-Grammy brunch in fashion...