Billionaire Boys Club is set to release their 2017 holiday collection in the coming days. Releasing as a two-part capsule, the brand new BBC collection features an array of clothing items and accessories—just in time for the holiday season.

The first U.S. delivery, currently available at the NYC Flagship explores the current social state of equality for all people, while incorporating the outer space aesthetic that's signature to the brand. Featuring an extraterrestrial theme, the collection includes pieces adorned with alien and crop circle hieroglyphics of the classic Billionaire Boys Club logos. Stand out pieces include soft fleece coupled with wool, embroidered satin bomber souvenir jackets and embroidery embellished varsity wool jackets.

To add variety, the European collection incorporates an anti-old-school luxury theme while carrying the brand’s mantra: “Wealth is of the heart and mind, not the pocket.” Graphics of Lamborghinis and deconstructed 3D dollar signs with hidden messages, “Social insurance against disaster” and “Enlarging the ideal of human life” printed on the reverse of sleeves is one of the brand's highlight pieces from oversees.

The Tokyo BBC Flagship will release both U.S. and European collections at their shop on Sat., Nov. 11 as well as online at the BBC website.


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