According to Roc Nation, Jay-Z is set to make a “major announcement” alongside Philadelphia Mayor Michael Nutter on the East Terrace top of the famous Rocky steps at the Philadelphia Museum of Art on Monday morning (May 14) at 10:30 a.m.
Hov’s impending announcement has the press in Philadelphia buzzing about what his news will be. At first, the Philadelphia Daily News guessed that it could have possibly be about Jay-Z sharing the stage with Philly’s own, The Roots, during the July 4th Wawa Welcome America! Festival concert, but an in-the-know city government source told the publication that that won’t be happening.
The next step was to try to learn the news from Mayor Nutter, but the Mayor’s spokesman, Mark McDonald, declined comment Friday (May 11) evening.
Jay-Z and his team have nearly perfected the art of being tight-lipped about news over the years, until it’s time to make the announcement.
It’s been a busy past couple of days for S. Carter, who helped introduce Bacardi’s D’ussé, a new VSOP Cognac, at a private event in New York City on Wednesday (May 9). The new liquor brand will launch in June, before being available nationwide in September. The Cognac will cost consumers $45 for a 750mL bottle and will be available in various other sizes as well. For Hov, the partnership, spells expanding his liquor portfolio, which already has him promoting Ace of Spade champagne from Armand de Brignac.
Jigga and his wife, Beyoncé, also attended a book launch party for L.A. Reid’s wife, Erica Reid, in New York City on Tuesday night (May 8). This past week also had hip-hop fans learning about Philly rapper, Meek Mill, signing to Hov’s Roc Nation for management.–Mark Lelinwalla