Chris Lighty Launches Site for New Artists
Chris Lighty, the head of Violator Management, is launching a new Web site where, for $10 hopeful artists can upload their music and industry insiders will listen and give feedback.
Pleaselistentomydemo.com will be live on Monday, May 16.
“We are in the Internet age,” Lighty told New York’s Daily News. “There are so many creative people out there. We are not reaching everybody. Just listen to the radio. It’s the same 15 artists all day everyday.”
The idea came to the manager behind 50 Cent and Diddy about three years ago after the Bronx native noticed that people went to “American Idol” and YouTube looking for unsigned talent. For $10 bucks, the website will feature the best songs and even make them available to New York radio station Hot 97 for a shot at the airwaves.
“This will hopefully help music as a whole,” said Ebro Darden, Hot 97 program director. —Nicole LoPresti