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Consequence Talks New Label Deal W/ Motown

Earlier this week, hip-hop vet Consequence inked a deal with Motown Universal, changing labels from Columbia Records, which released his solo debut, Don’t Quit Your Day Job! in 2007.

Despite parting ways with Columbia, Cons says that he’s still working with Kanye West’s G.O.O.D. Music for his upcoming album. “I’m gonna be putting out my next album, You Win Some, You Lose Some, in conjunction with G.O.O.D. Music and my new upstart company, Band Camp, which is headed up by myself and Rik Cordero,” the Queens native told

He’ll be collaborating with some old friends, as well, as Kanye and Q-Tip, Cons’ cousin, are slated to executive produce the upcoming release. “They’re doing production together for the first time, so we’re all very, very excited about that. It’s some historical shit. Tip hasn’t co-produced with anybody since Dilla. I’m really happy.”

Cons said he feels good about the moves he’s been making recently to get his name out there. “Going almost two years of promoting [Don’t Quit Your] Day Job, and really driving home who I am as an artist and my personality, it makes them producing my album a way bigger event as opposed to just seeing Kanye West and Q-Tip producing someone who we’re not all completely familiar with.”

When asked about when people can expect with You Win Some, You Lose Some, “June or early July,” he speculated. And, despite the months between now and the expected release, Cons is already hard at work. “Me and Kanye are going in the studio tomorrow,” he continued. “I’ve been working with Tip – we did two records for The Renaissance but because of samples [not getting cleared], they didn’t go on there. So one of them is gonna be on my album.”

Consequence is yet another addition to the Motown Universal roster which added another frequent A Tribe Called Quest collaborator Busta Rhymes in late September. – Adam Fleischer

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