T.I. Videos and Exclusive Content to Air on Music Choice On-Demand Service In July
The Music Choice on-demand cable television network recently announced that T.I. will be their featured “Artist of the Month” for July. Through the program, 13 videos from the Atlanta superstar, plus a series of exclusive interviews and features, will be available for free on-demand viewing throughout the month. Viewers will also be able to view all of the videos and exclusive content on the internet through Music Choice’s free online music service. “We appreciate the partnership and support that Music Choice has shown throughout T.I.’s career,” says James Lopez, Senior VP of Marketing for Atlantic Records. “Their commitment to him as an artist is evident in naming him artist of the month for July. The content that was produced will be compelling and serve as a great consumer experience for their subscribers. Overall the branding of T.I. and his upcoming album T.I. vs T.I.P. across their platforms is a win for all. The consumer will definitely walk away with knowing more about this artist and getting a look in to his world.” T.I.’s new album, T.I. vs. T.I.P. is due in stores on July 3.