“The audience becomes like a booty call”

I had a chance to catch up with Cube last week, and the godfather of gangsta rap had loads to say—sounding off on topics ranging from the young guns trying to take over the game, to the South, Oprah and Jerry Heller. The interview ran in a Canadian newspaper, The Georgia Straight, today.

Ice Cube: Quality Control

Here’s a couple of questions that didn’t make the cut that pertain to the web world:

The Internet has played a huge role in hip-hop in the past year—with MySpace and rap sites and discussion boards becoming increasingly popular. Do you think the Internet has changed hip-hop culture?
Of course. But it’s done a lot of things. It’s taken some of the power out of all these media outlets who funnel hip-hop to the people how they want. It gives people who don’t have the big major labels behind them a way to get their product, video seen, and voice heard. It’s just another way to get to the public without dealing with editors. So, it’s good in that way. In another way, it’s a way for a whole lot of false information to be spread. The jury is still out with me on the Internet. It’s done a lot to hurt the business. Cause everybody is getting paid off the music except the artist. If music isn’t lucrative, people aren’t going to keep doing it. If people don’t do it, you not going to get it. So people are putting their favorite artists out of business…We like PBS, the TV station where you got to pay to keep it going. 

Recently, there’s been a trend of rappers jumping on discussion boards and blogs to defend themselves when dudes are talking shit about them. Is that something that you would ever do?
No. Cause you can’t. There’s no way to defend yourself from bullshit. Some people are going to believe it, some people ain’t. The more you talk, the more you hang yourself. That’s just the way it is. I don’t really care. People on the Internet have said that my favorite movie was Pretty Woman. That made me mad. I’ve never seen that movie before. But me going and trying to tell the world that on the Internet is a waste of time.

  • Shuddap

    1st

  • The DJ Formerly Known as N-CREDIBLE

    At the same time, Cube isn’t down with the grown-man rap movement that artists like Jay-Z and Nas have been forging. “I don’t like that term,” he explains. “Because you a certain age, that makes you feel like you gotta be a certain way—I don’t like that part. Just because people in their 30s or 40s, they don’t have to turn the music into something different. My thing is: keep doing hip-hop like you always been doing it. Why you gotta change? It softens it up. And that’s not the appeal of hip-hop. Hip-hop is the good, the bad, the ugly. Hip-hop doesn’t have a problem with showing you all of it.”

    Preach….Tabernacle…

    Jay-z is killing hip hop…i said it before…all of a sudden he having to rub more icy hot on his knees in the morning so he want hip hop to adjust to him…thats selfish and killing what hip hop is all about…freedom of expression…P-funk is the perfect example…did you see him change as he got older…nnnoooo….he still be doing him…thats why Jay has disappointed so many of his fans(i was a fan pre-ceo, pre-kingome come, pre-departure from the ROC)…and nas a dickhead for following his lead…pause……………………..
    ……………………………….
    ……………..but i been saying the same thing about quality…dont complain about numbers dropping when the quality of your work is dropping…its only right…cause and effect…these artist today are corporatized having the bottom line in mind the whole(short) time they make the album…it is what it is…

    step your game up

    see you at the top

  • just me

    good point about the internet

  • Domjel

    Good read. Ice Cube is my 1st favorite rapper and has always been a bright cat. If you don’t own his first two albums your collection is incomplete.

  • E AKA THE REAL NORIEAGA

    ICE CUBE is a legend and one of the greatest mcs ever. He combined unrelenting gangsta lyrics, intelligent introspection, and social awareness.

    P.S get off Jay-Z’s dick DJ N CRED, I think Kingdom Come was wack too but you mention Hov in all your comments get over him.

  • DADE

    Whats wrong with “PRETTY WOMEN”…fav chick flick of all time…plus is a panty dropper… ha ha ha

  • Domjel

    How in the hell is Ice Cube opening for Snoop?

  • The DJ Formerly Known as N-CREDIBLE

    E AKA THE REAL NORIEAGA Says:

    January 11th, 2007 at 4:42 pm
    ICE CUBE is a legend and one of the greatest mcs ever. He combined unrelenting gangsta lyrics, intelligent introspection, and social awareness.

    P.S get off Jay-Z’s dick DJ N CRED, I think Kingdom Come was wack too but you mention Hov in all your comments get over him.
    ^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
    the exact reason why i do…plus this mag likes to hype him up all while tearing weezy down…i think (no weezy f baby) has been a signature to everything on here

  • The DJ Formerly Known as N-CREDIBLE

    DADE Says:

    January 11th, 2007 at 4:46 pm
    Whats wrong with “PRETTY WOMEN”…fav chick flick of all time…plus is a panty dropper… ha ha ha
    ^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
    yo want em to get hot and bothered throw Baby Boy on and let the games begin

  • gluvnast

    lupe lost! lol@ tara’s subliminal shot

  • http://www.myspace.com/poisonousdarthfc Poisonous Dart

    Ice Cube’s the godfather of Gangsta Rap? I thought it was a toss up/collaborative effort between Just Ice, Schooly D and Ice T? But what do I know…

    Nice article, Tara. One.

  • let the game begin

    haha cube is aight but he keeps on forgetin you can’t be a gangsta forever so jay wins.

  • fully loaded (I might spray a load on you)

    do I smell a bit of sourness on jay

  • Cuban Link

    Ice Cube>>>____ u just cant touch him.Co-sign with everything he said in the article.Coming from a ’90s Baby.I

  • http://NONE KILLA BLACK

    I feel ICE CUBE, and his first three albums are hot, but you cant be a gangster forever, And i think if he really was he could not doing all those movies and great shows like (BLACK AND WHITE) if he was still caught up in that gangster shit, hes just talking shit, but i feel that as you get older you start to understand life more clearly, so you wont act or think the same as you did like when you were younger,just like a rapper,you grow, so JAY-Z, CAME ALONG WAY FROM (AINT NO NIGGER) TO (LOST ONES). EVERYBODY CHANGES,so if you gangster when you 35, your damm fool. THE FUTURE OF HIPHOP (myspace.co,/blu-black)

  • Rizzop

    Cube that nigga…….But everyones interpetation of what hip hop is can be the same for everyone. I personally think there were alot worst album than Kingdom come just due to the fact you cant expect a 38 year old man to be in the same place he was during the making of VOL 2 and 3, trying to let niggas knwo who the boss is. I never expect nas to make another illmatic because the nigga aint 19 in the projects anymore. And when you argue that you expect “growth” from an artist, wouldnt that constitute doing something different? i still got love for Ice cube though, nobody has done it harder, or better, but hip hop aint owned by one person…..

  • P

    “People on the Internet have said that my favorite movie was Pretty Woman. That made me mad. I’ve never seen that movie before. ”

    somehow that just made me laugh.

  • EReal

    “Everyone wants to get paid. The audience becomes like a booty call. Like, ‘I only want the money. I’m not going to give you no quality.’

    Damn, took the words out of my mouth.

    Great column Tara, and you gotta love that shot at Lupe, lol.
    1 hunned.

  • The DJ Formerly Known as N-CREDIBLE

    Rizzop Says:

    January 12th, 2007 at 8:36 am
    Cube that nigga…….But everyones interpetation of what hip hop is can be the same for everyone. I personally think there were alot worst album than Kingdom come just due to the fact you cant expect a 38 year old man to be in the same place he was during the making of VOL 2 and 3, trying to let niggas knwo who the boss is. I never expect nas to make another illmatic because the nigga aint 19 in the projects anymore. And when you argue that you expect “growth” from an artist, wouldnt that constitute doing something different? i still got love for Ice cube though, nobody has done it harder, or better, but hip hop aint owned by one person…..
    ^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
    tell Jay-z and Nas that…im sure Jeezy would agree…

  • http://www.myspace.com/16kingz cuzo

    zzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzz…..mumble,rasafrasin~farts!~rolls over…………..zzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzz
    *nice lullaby tara*

  • DADE

    i once boned a chick while we was jammin 2 cube’s “it was a good day”…it was dope…who ever has not done it do it…and go with the beat…HA HA HA

  • EReal

    ^ “Pulled out tha jammy, and killed the punany” “runs deep, so deep, so deep, I put her ass to sleep, woke her up around 1, she didnt hesitate to call Ice Cube tha top gun”
    LMAO

  • Lupe Fiasco

    Fuck you Tara

  • Sandino

    Girl I’m tryin to call your booty to my bed. Fuckn wit ice picks and shit.

  • CHIZAMP

    Damn…why cant people let Jay z be? I mean damn…he’s in a class of his own…no one can deny that. He has changed the game since his arrival in 96…and has been a force to be reckoned with through his 10 year career…niggas keep making bullshit comments about Jay when his name isnt even apart of this blog…that shows you how big, important, and how hard niggas is dick riding him…Cube and Jay are two different people, with two different views on hip hop. Just let it be that…and stop bringing Jay Z in every topic on XXL.

  • http://xxlmag.com thats him thats that bastard

    Jay-z is killing hip hop…i said it before…all of a sudden he having to rub more icy hot on his knees in the morning so he want hip hop to adjust to him…thats selfish and killing what hip hop is all about…freedom of expression…P-funk is the perfect example…did you see him change as he got older…nnnoooo….he still be doing him…thats why Jay has disappointed so many of his fans(i was a fan pre-ceo, pre-kingome come, pre-departure from the ROC)…and nas a dickhead for following his lead…pause……………………..
    ……………………………….
    ……………..but i been saying the same thing about quality…dont complain about numbers dropping when the quality of your work is dropping…its only right…cause and effect…these artist today are corporatized having the bottom line in mind the whole(short) time they make the album…it is what it is…

    step your game up

    see you at the top

    jay is the master of all flows…the nigga is still the greatest…and nas will be back out this year…def jam is taking over like or not…and you fuck around and see another jay album…

  • Hurricane Game

    Ice Cube is a legend. His album is one of 2006′s albums of the year. And showed all the young cats in the game that he is ahead of his time even at age 38. DJ N Bred stop talking bout Jay-Z so much. Yes we know it was a shit album but damn shut the fuck up. though Kingdom Come is a good track

  • jaguar_paw

    tara = best blogger evar

  • DRAMATIC

    I wish you would be my booty call tara henley

    x.O.X.Oi luv everything about u tara wont u be my valentine.

  • Stax On Deck

    Cube keeps it real. A real legend

  • Belize

    Good post!

  • Dadon

    N.W.A.,the most influential hip hop group of all time;Dre and Yella on the boards,Easy financing,Cube,the ghostwriter and illest MC you love to hate is top five dead or alive(to quote Kiss)!Listen to Amerikkka’s Most Wanted,merging with the east(P.E),dropping them Shocklee bombs!And ask Nas about Death Certificate,one of the greatest albums of all time period.The gangsta and consciousness rolled into one,which you so called purists and coke,trap,snap,and what not niggas fail to get right.Hip Hop is crack,it is the struggle,liberation,and first amendment freedom of speech.So who’s right?The Dopeman crafting tales once upon the time in the projects,fucking the police with no vaseline?Oshea gave you niggas the audacity to express yourself,so show respect!

  • Dadon

    The nigga you love to hate embodied hip hop like no other!Do ya’research:all Easy’s early lyrics,pioneered gangsta consciousness(real hip hop for you backpackers and trappers).Amerikkkas Most Wanted,Death Certificate,Straight Outta Compton,if you haven’t heard em’,please save your cock riding comments disrespecting the dude who birthed your favorite rapper.I know:born in 81,down south,bangin that real shit since 88.Betta congradulate!

  • Dadon

    “I don’t wanna see no dancin/I’m sick of that shit,listen to the hit/cause yo ever look on the video see another brother tryin out dance each other?/I’m a tell T-Bone to pass the battle/and don’t get me that about a role model!”

    “Why more niggaz in the pen than in college?”

    -Ice Cube “The Nigga Ya Love To Hate” off “Amerikkkas Most Wanted”

  • MoreFish

    great read..props