Adidas Sponsors Jam Master Jay ‘Back To School Giveaway’

It’s been almost 10 years since the untimely death of Run-DMC’s Jam Master Jay, and to mark the anniversary, his close friend Erik “Shake” James is presenting the JMJ Back to School Giveaway. The community event will be held at Shake’s Milwaukee barber shop, where he will be giving away school supplies as well as free Adidas as part of Adidas’ “Show Us How You Represent” marketing campaign. Read More…