Scarface, Return of the ‘G’

When Brad “Scarface” Jordan announced that his last studio album (2009’s Emeritus) would be his final one, the claim was hard to believe. On one hand, the Houston rapper has enjoyed a 20-plus year career, released classic albums, earned platinum sales and has been cemented as a hip-hop legend. What more could he possibly do? On the other hand, how many rappers actually retire?

Face’s comeback, a free viral mixtape entitled Scarface Presents: Dopeman Music, was so well-received when it dropped online last month for Free.99 that ‘Face decided to also release the project through traditional retail outlets as well. Whether you choose to download Dopeman Music for free or purchase it is up to you— but when it comes to illegal, unsanctioned downloading, Scarface draws the line. His next album, The Habit, will be independently released on Face Mob Music in October, so get your money up. 

XXLMag.com: So is Dopeman Music a free album? Is it retail release? There seems to be some confusion.

Scarface: It was originally supposed to be like a viral type of mixtape, so people can hear me and see me and know that I’m doing my thing. But it got to the point where we had to release physical copies of that shit.

XXLMag.com: Sonically, the project sounds like vintage Scarface.

Scarface: I really haven’t taken that into much thought. I really haven’t given it much thought to separate where it fits in with the rest of my albums. I don’t know, I guess I do work like that. I don’t fuck around when my career is concerned. I just want to make sure I hold up my end of the bargain. My commitment is to the people that listen to my music.

XXLMag.com: When you dropped Emeritus in 2009 you were talking about retirement. What changed?

Scarface: The thing was—and I say this all the time—I’m not trying to work for nobody. And if I have to work for somebody I don’t want to be a part of it. I’m sorry, dude. The direction of where the music business is going the question is; Do I really want to continue to do it? Emeritus was supposed to be my last album, but things change.

XXLMag.com: Every time you try to get out they pull you right back in, huh?

Scarface: I ain’t mad at that. But as long as I’m stepping back in on my terms. I don’t want to be put in a position where I have to make records for anybody other than me.

XXLMag.com: What’s the label then? How is your business set up?

Scarface: Well, I got my own situation with an indie distributor and I have a situation with a major distributor.

XXLMag.com: What’s the name of the label?

Scarface: Face Mob Music.

XXLMag.com: So what’s next? You’re working on The Habit now, right?

Scarface: I wanted to do an album that mirrored The Fix, that’s why I named it The Habit. It’s so dumb. I got a song that’s probably going to change the face of music.

XXLMag.com: How so? What can you tell us about it?

Scarface: It’s probably one of the most heartfelt, deepest songs I ever wrote. John Legend blessed me with one of his deep hooks. What else can I tell you about it? It’s more of an alternative type record that a hip-hop type record.

XXLMag.com: Does the record have a name?

Scarface: I can’t tell you the name.

XXLMag.com: Okay, well will The Habit drop?

Scarface: Probably like around October.

XXLMag.com: Who did you work with production wise?

Scarface: You know my usual people. I got this dude named Cardiac. He sent me a record, it’s probably gonna be my first street record. I gotta throw a street record and then a knockout punch. This record is as big as “Never.” This is one of those records. I’m excited. I want to get everybody involved in this.

XXLMag.com: Involved in…

Scarface: Involved in this [web link] that I received from Jim Urie, the [President and CEO] of Universal [Music Group]. The site is Music Rights Now. It’s stopping muthafuckas from stealing our shit online.

XXLMag.com: What in your eyes is the problem and how do we fix it?

Scarface: If you put a song out that you want to be downloaded, then that’s all fine and dandy. But if you put out a song that you need to recoup your money on—it’s value in our music, so it should be sold. You can’t walk into Wal-Mart and just walk out with a TV— you can’t just download a TV. So don’t go and download the Jadakiss album without paying for it. It cost money to make that album, dude.

XXLMag.com: In your estimation, how does music get leaked? Some people blame the pressing plants, some blame the engineers.

Scarface: It’s the people that work at the pressing plant. Let’s call ‘em interns or low entry level people that work at these spots that make $20,000-$30,000. They just get a brand new Kanye West album and leak it, people paying money for this. Somebody getting some money on this—believe you me when I say that.

XXLMag.com: Can this be stopped?

Scarface: I’m sure. They can find a man in a hole a million miles away from the United States and then hang his ass. So I know they can do anything. They can send a man to the moon.

XXLMag.com: You’re against illegal downloading, but Dopeman Music was a free viral project. So you’re exactly not opposed to giving away music.

Scarface: [As an artist] you should be able to say, Hey, these are some songs that I want to be able to put out for you guys to have, but this album right here you need to pay for it.

XXLMag.com: How much did it cost to make Dopeman Music?

Scarface: Well take this into consideration and I’m not gonna say Dopeman Music—that’s not a good analogy of what I’m trying to get across. Let’s think about this Dr. Dre Detox [album]. How long he been working on it? Between eight and 10 years? The man-hours, the studio hours, the track hours that he had to put in to get people to help to produce, help to write, and help to play. The musicians that they don’t come in there and just play that shit for free. I’m willing to bet you that Dre is probably like $3 or 4 million into the Detox album. Maybe more. For him to drop an $8 million album and somebody steals it—that’s not right. —Rob Markman

  • http://www.killamanhojoe.com K.I.L.L.A.M.A.N.

    Scarface is a Living Legend some kats aint gonna be remembered with their short careers in the Hip Hop Culture your gonna see a lot more older rappers with a fan base still active because the culture has grown and they are traveling around the world to do more business. Respect To Scarface droppin some real talk about moving correctly & thoughts are on point concerning music releases giving and getting paid options the artist deserves.

  • NAPTOWNNUISANCE

    Always been one of my all time favorite rappers.He made an interesting point about Dre’s album, shit thats probably one reason why Dre is so slow to do it because of the fear of him losin a shit load of sales due to illegal downloads of his shit when it readies for release.Face couldnt have put it any better, Dre will have a lot of money to recoup one it hits the streets.Though I trust Detox will be another classic, in this day and age illegal downloading can put a serious dent in its sales.When Chronic 2001 dropped illegal downloads wasnt such a big problem as it is today.Damn shame too.

    THEY USED TO SAY VIDEO KILLED THE RADIO STAR,I GUESS NOW WE SAY INTERNET KILLED THE ARTIST.

  • Q461

    big ups to homey scarface…one of the greatest of all time, thats my word.

  • Anonymous

    Love Face, can’t wait! Seems like artists are breaking away from Rap-A-Lot as soon as they can.

  • katt

    Scarface “the Fix” is classic.. a very special album. “heaven” “someday” the list goes on and on..

  • Clever

    One of my favorite MC’s

  • http://www.kayosmusic.com BIG K

    Good day Friends, my catalog is now open to you all at……..
    http://WWW.YOUTUBE.COM/KAYOSCHAOS…………..Over 6o songs there for you to
    enjoy & feel free to leave your thoughts comments & messages….www.kayosmusic.com
    THANKS.

  • ADRIAN SMITH BIRMINGHAM ENGLAND

    SCARFACE TRUE O.G. INTERNET KILLED SUM OF THE ARTISTS TODAY THE SAME WITH COMPUTER GAMES AND FILMS

  • BeerGangsta

    You got to eat. Scarface we need you back again. Rap music need your help. New school fuckers are shitty. You right work for yourself. Come up with your own ideas. Make the jam for us.

  • http://xxlmag.com The Fix

    Cant wait for The Habit…

  • Anonymous

    I know it sucks in this day and age for artists but a lot people dont pass up free.Some one made an interesting point on a different thread,They said ” BACK IN THE DAY WE USED TO GET DUPED INTO BUYIN AN ALBUM BECAUSE OF A FEW HOT SONGS AND THE REST OF THE ALBUM WAS BULLSHIT.PEOPLE WOKE UP AND GOT SMART SO NOW THEY LISTEN TO THE WHOLE ALBUM BEFORE THEY DECIDE TO BUY IT” Artist need to put out more quality music or this will happen to them.If you are a proven artist and are known for making quality music then your albums shouldnt suffer from illegal downloads,because fans will support you if your shit is bangin.NOW DONT GET ME WRONG I DONT SUPPORT ILLEGAL DOWNLOADING AND IM ACTUALLY AGAINST THE IDEA OF IT, BECAUSE IM OLD FASHIONED AND WOULD RATHER SUPPORT MY FAVORITE ARTISTS.BECAUSE THATS WHAT THEY ARE DOIN THIS FOR, THEY GET PAID TO DO WHAT THEY LOVE, BUT I AM GUILTY OF LISTENING TO THE SHIT FIRST WHEN IT LEAKS.

  • Anonymous

    I love face, and his analogy about Detox is an interesting one, but that’s also not putting any of the blame on someone like Dre, who’s pulling this Chinese Democracy bullshit, acting like anybody is even going platinum anymore.

  • http://www.thequarterbag.com B-ONe

    I honestly believe that we have all abused the pirate days of the internet in one way or another.Now the responsibility should be on the host of the web-sites in which the media has been leaked.It would be nice if the web was controlled by two unions the producers of the products and the consumers, the federal gov.and the distributors should have the responsibility of policing the situation.

  • Worldizmine

    FACE!!!!!!!!!!!!!!!!

  • jojo

    So they are looking for the gov to help. Sure we all know how much the gov loves us. Let me know how that works out for u