BBC IceCream Creates Exclusive Varsity Jacket for 15-Year Anniversary
Billionaire Boys Club, launched by Pharrell and NIGO in 2003, has withstood the test of time. In honor of the clothing brand's 15-year anniversary, BBC ICECREAM has created exclusive varsity jackets, made for only 15 participants.
The special edition jacket was designed by Golden Bear Sportswear. Each jacket is made in the U.S. with premium materials including soft wool melton body and naked cowhide leather sleeves. On each jacket, there are leather reinforced cuffs for extra durability.
It doesn't stop there. Each jacket includes a hand-placed felt appliqué representing respective territories. Staying true to the brand, the jacket includes the flying "B" logo and a retro UFO motif on the back.
For loyal BBC IceCream fans, the 15 participants that receive the special edition varsity jacket will be chosen fairly. A list of names were divided between BBC IceCream's three flagship territories: U.S., Europe and Japan to help with picking the winners.
Since creating BBC in 2003, Pharrell Williams and NIGO have focused on the creativity of the brand. Check out BBC IceCream's varsity jacket below and T-shirts below.
See BBC IceCream's 15th Anniversary Varsity Jacket