Drake Wants Royalties for “YOLO”

You can’t finish 2012 without reminding yourself that this was the year for catchphrases. Drake’s YOLO really took off after he released “The Motto.” Usually, the next step is YOLO on a T-shirt, hat or any other type of clothing. So you can’t really blame him if he wants a cut for inappropriate use of his brand.

On Christmas Eve, Champagne Papi uploaded two Instagram photos taken at Walgreens and Macy’s. We’re not sure if he was actually in these stores, but pointed out that they need to “chill” with the YOLO merchandise. This begs the question: Can he get YOLO trademarked? And how much money would he actually get for suing people?

Regardless if Drake can officially copyright his iconic catchphrase, there are others who are trying to do the same. Even Hillary Clinton has attempted to make it her own, using the term to describe the secret of a lasting marriage. We guess he’ll have to handle this situation quickly before those royalties start coming in. But if the people who handled intellectual property knew any better, they would let the 28 million-plus viewers on the video speak for itself.—Eric Diep

Props Noisey

  • 8====D~~~~(.)(.) = babies

    HE DIDNT COME UP WITH YOLO .

    • Lil_F2D

      I know right… but people will believe anything.

    • http://www.facebook.com/tobes23 Zak Tobes

      He may not have…but these stores are selling this merchandise because of his use of YOLO. Therefore he’s right in this.

      • 8====D~~~~(.)(.) = babies

        he didnt come up with yolo .. but yolo is the motto he might have an argument

        • http://www.facebook.com/tobes23 Zak Tobes

          I didn’t say he came up with YOLO…but the reason stores are able to sell this YOLO merchandise because he made YOLO famous. That’s his mindset

          • http://twitter.com/CarltonJordan Carlton Jordan

            people have been saying you only live once forever. fuck drake.

          • 8====D~~~~(.)(.) = babies

            yolo made drake famous too . so he should pay the guy who came up with it .. smh

          • http://www.facebook.com/tobes23 Zak Tobes

            using drake’s logic for this case, he should.

  • hootiehoo

    drakes a bitch

  • http://SamsungGalaxyNote2.biz/ Westside trilapeno

    DRAKE MADE UP YOLO YOUR OTHER LAMES OTHER

  • liam

    drake expects to get money for something he didn’t even make up lol and for people who think he did come up with you only live once eminem even said in a freestyle a long time ago

  • http://twitter.com/4080_Rule ケージモンキー心理ミュージックグループ

    NO HE IS NOT THE OWNER OF YOLO AND NOT GETTING A CHECK BECAUSE OF YOLO YOU HAVE TO PROVE AND THESE COMPANIES DON”T EVEN EXIST IT”S OBVIOUS THEY SOLD ALL THE PRODUCT

  • jaysonmanman

    The dumbass gets a highschool diploma at age 30 n thinks hes Johnny Cochran. Smh

  • KMG

    Well shidddd Baby should have gotten mad royalties for “Bling bling”

  • FuckDrakeHePussy

    this drake bitch is stupid

  • http://twitter.com/Blank520 Omari Harper

    Cut That check, regardless of what I think of drake… He said YOLO first…. Get Em! #Champagnepapi

  • liem

    drakes a cocksucking dog, like the muthafucka is in need of money

  • B1

    2013 should be a year free of (without the use of) YOLO and SWAG… gay ass rapper who got beat up at his own video shoot started that term swag (yes lil b from the pack) and he got it from Hollywood gays (yes faggots,butt pirates,queers,homos,the gays,batty boys,rump fairies ,i think you get my point) its cool be gay if you want in your skinny jeans and diamond supply you bought and zummies or so other store in the mall… SWAG=gay lil kids just as cookie cutter as these rappers…why stay fly when you can deify gravity !!!!

  • B1

    and the reason they stayed on treasure island and filmed at like 3am by the bay bridge (which is in sf) is because LIL WAYNE and his crew CASH MONEY got robbed in SF (San Francisco) they are the hip hop police btw after this video THIZZ ENT MAC DRE’S label who drake brought up on his album twice was all arrested granted they were pushin hella weight it makes sense to shit DRAKE even had Mac Dre’s mom in the MOTTO video in the beginning

  • Fuck drake

    this bitch can choke with a guitar string