XXLMag.com Premieres Exclusive Photos from “Yella Diamonds” Video Shoot

Much like the Super Bowl MVP, Eli Manning, Rick Ross is on a winning streak.

His Rich Forever mixtape was deemed an immediate classic when it was released for free download exactly one month ago today (January 6). With the song and video for “Stay Schemin’” still hot in the street and on the net, the Bawse doesn’t plan on missing a beat, prepping a slew of follow-up clips to be dropped as well. Next up will be “Yella Diamonds.”

“Yella Diamonds” is directed by Maybach Films’ Dre Films and will premier exclusively Wednesday (February 8) on www.XXLmag.com. The website will post a trailer on Tuesday and today (February 6), XXL has secured never-before-seen photos from the video.

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“This is one of my best videos,” Dre Films, aka The First 48, said last night via phone from Miami as he took a break from editing. “It has a little story to it we kind of took from the song. I’m excited. I can’t wait for people to see it on XXL. We shot it in Miami about two weeks ago. So it was love. We got a couple of actors, the Bawse came through and gave me a lot of energy. You’re gonna really feel it with this video. It’s the second video from Rich Forever, it’s one of the songs everybody loves.”

Dre says when it comes to filming videos for Rozay, the formula is pretty simple.

“He’ll tell me what songs he wants to shoot and me and my partner Jon J. will write the treatment for it,” he explained. “We gave him the treatment and the next day we were shooting.”

After “Yella Diamonds,” Ross plans to put out more videos from Rich Forever including the teased “MMG Untouchable.” Stay tuned. —Shaheem Reid

  • Grow Up

    Anyone can visit the state correctional facility and see his picture is still posted on their wall.

    It’s almost as if the loss of authenticity has freed him to push the Rick Ross character to its utmost extreme

    When he compares himself to Big Meech and Larry Hoover on “B.M.F.,” the semantics are important. He has gone from saying that he “knows” infamous drug traders, to saying that he “thinks” he is one. The “I think I’m” in “I think I’m Big Meech/ Larry Hoover” implies that Rick Ross in fact knows that he’s not a big time coke dealer, but that he has convinced himself that he is. Again, Ross is winking at his own play-acting.

    • http://www.tumblr.com/blog/positiveid1978 Positive ID

      I used to think like you and be a hater on fake rappers. But in there defense real rappers die for example,Pac,Biggie,Big Pun,Segram,Soulja Slim,etc. Maybe Rap should be more cinema and less real life to a certain extent otherwise all good rappers will be six feet and obsolete. Rappers can still kick stories that are real from there past ( Gangsta ) but if there still a gee and a businessman they will be sure to be a target of unfinished business,rather than a living legend,right?

  • land lord

    Yrs later & you all are still yappin about……..C’mon Son!! Rozay consistently keeps droppin heat & y’all stuck on his occupation from 20 yrs ago. Who’s the real LOSER???

  • MR. UNDI$PUTED THE MOGUL

    WITH ALL THE HATE RICK ROSS RECEIVES HE JUST KEEPS MAKING HOT MUSIC. HE MADE $6 MILLION DOLLARS LAST YEAR, THE SAME AS 50 CENT. NOW FOR SOMEONE WHO HASN’T ACCOMPOLISHED NOTHING ACCORDING TO THE HATER’S HOW DO YOU EXPLAIN THAT? NOW DAYS DOLLAR AMOUNTS ARE SO DISTORTED, WHEN THAT LIST CAME OUT IN FORBES CATS SAID THAT’S NO WHERE NEAR HOV & KANYE, LIKE MAKING $6 MILLION DOLLARS IN 1YEAR IS BAD! FOH! IF HE GOT ARRESTED TONIGHT FOR DISTRIBUTION OF KILO’S THE SAME IDIOTS WOULD BE SAYING “WHEN KEEPING IT REAL GOES WRONG!” IF YOU HATE THE MAN’S MUSIC SO MUCH THEN WHY COMMENT ON EVERY SITE & SAY THE SAME THING OVER & OVER AGAIN. GET OUT YOUR MAMA’S BASEMENT & GET A LIFE!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

    PEACE & GET MONEY!!!!!
    MOGUL $$$ GAME ’12!!!!!

  • http://vibedeck.com/holywood RED FUR

    @Mr. Undi$pitued.. i AGREE..

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