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Big Boi Launches New Label W/ Daughter

Big Boi is ready to start his next venture. The OutKast MC has started a new label, called Purple Kids, with his daughter, Jordan, reports Billboard.

“My daughter just turned 16-years-old, and you can see it on MTV’s [My Super Sweet Sixteen], where they get cars, and things that depreciate and just don’t mean nothing,” BB said. “I wanted to give my child something that she can grow and build and nurture. So I gave her her own label.”

The label is set to launch in the next few weeks and will feature a roster of young musicians including 12 year-old Gabbie Rae, who has already appeared on The Tyra Banks Show.

In terms of his own career, the spitter’s next release is likely to be another solo album. “I had a conversation with [Island Def Jam record label chief] Barry Weiss, and he was like, ‘Hey Big, great album,’ and he’s ready for the next album,” he said. “And he wants it ASAP. So, you know, everything’s good.” —Nicole LoPresti

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