Kanye West didn’t rap much at the MTV Video Music Awards this past weekend, and he didn’t speak too much afterward either.
The Def Jam star sung his new track, “Love Lockdown,” which he wrote less than a week before his big VMA finale performance. And since his performance, he hasn’t talk much about the track beyond a post on his personal blog that said “Love Lockdown” was his best song ever.
A source close to West told XXLmag.com previously the rapper would have an announcement during his VMA performance, but ‘Ye chose to let his music do the speaking.
Well, Amazon and Target are yappin’ their gums.
The retail giants posted the release date and title of West’s next album: 808′s & Heartbreak, due December 16. It has been speculated that the album will consist mostly of West using AutoTune and a vocoder, similar to the studio enhancements T-Pain uses for his productions.
808′s & Heartbreak will be West’s fourth album, and first to break from the school theme his previous projects employed. The LP will also be the rapper’s first since his mother passed from surgical complications last year. No other information has been provided about the project as of press time.
‘Ye is also reportedly set to produce the bulk of Jay-Z’s next album, The Blueprint 3, which is also due before the end of the year.—Anthony Thomas