LINK: NY Times on the Death of Mainstream Rap

Hip-hop’s album sales have been steadily declining since 2000, but what does that really mean? Will it ever recover, or is hip-hop becoming something entirely distinct from its late ’90s boom? In an article that ran this weekend in the New York Times called “The Shrinking Market Is Changing the Face of Hip-Hop,” writer Kelefa Sanneh addresses this question head-on. He interviews artists like Project Pat and Turf Talk to show the ups-and-downs of the independent game that more and more seems to be the smartest route for aspiring and established artists alike. Here is a brief excerpt of the article:

UNTIL a few weeks ago it seemed like one of the few happy stories to emerge from an otherwise difficult year in hip-hop. UGK, the Port Arthur, Tex., duo that influenced a generation of Southern rappers, returned after a five-year hiatus. They came back bearing a sublime single, “Int’l Players Anthem (I Choose You).” And they came back bearing a great double album, “Underground Kingz” (Jive/Zomba), which made its debut atop Billboard’s album chart.

Then, on Dec. 4, the news arrived: Pimp C — the duo’s flamboyant half, a slick drawler and an even slicker producer — had been found dead in his hotel room. His bereaved musical partner, Bun B, gave a handful of eloquent interviews, trying to explain what he had lost, what fans had lost.

“I appreciate the concern,” he told Vibe. “But I wouldn’t ask anyone to stop their life, because Pimp would’ve wanted us all to keep grinding.”

If you’re looking for a two-word motto for hip-hop in 2007, you could do worse than that: “Keep grinding.” This was the year when the gleaming hip-hop machine — the one that minted a long string of big-name stars, from Snoop Dogg to OutKast — finally broke down, leaving rappers no alternative but to work harder, and for fewer rewards. Newcomers arrived with big singles and bigger hopes, only to fall off the charts after selling a few hundred thousand copies, if that. Hip-pop hybrids dominated the radio, but rappers themselves seemed like underground figures, for the first time in nearly two decades.

CLICK HERE to read the full article.

  • comon

    come on now. its not dead.. its just on life support and the plug is slipping

  • Ali

    true that……even 100,000 seems great to me these days…..when Freeway, Beans, & Ghostface all couldn’t hit 6 figures in their 1st week….u know sumn is seriously wrong with hip-hop….there’s a lil hope tho (Kanye UGK Lupe) but overall it’s dying….not dead yet, but dying

  • JAY STONE

    The south are the reason why hiphop is dying.Too much bullshit is enough.

    • {AOW}

      if the south is the reason then why dont yall whiny babies go out n buy cds from up north niggaz… south got nuttin to do wit sales i bet half of yall copped a bootleg in stead of buying ya fav rappas cds… i aint even gonna say south stand up cause im tired of that shit too but its not they fault they music gets hear… its the ppl listenin

      • http://www.gnaa.us 4

        Southern rappers are the nazis of this rap shit. For every good rapper they put out, another 3 shit rappers come out of there. Just look at the Crank That phenomenon. All of the motherfuckers doing that shit are below the Mason-Dixon. Shocking.

        • winkie child

          so I guess everyone is implying that southerners are the only people that buy music then..or it may be the fact that every region in this country is buying the shit..so it’s not just the south’s fault..nobody forced anyone to buy it,,especially all the corny shit which is the only type that everyone chooses to notice (and you call yourself hip hop,,probably think that a “boom and a bap” is the only characteristic of this culture..cookie cutter way of thinking if you ask me)..southern hip hop has been around with the same topics and sound even before all the lime light and hating it’s getting these days..so let’s not pretend that this is some ultimate scheme to take over the world with snap hypnosis or whatever the hell everyone is thinking it is..I guarentee that 90% of southern hip hop can exist without any form of mainstream promotion and there is history to back that statement up..no other region can say that at such a caliber..
          p.s. I do support real hip hop

        • winkie child

          so I guess everyone is implying that southerners are the only people that buy music then..or it may be the fact that every region in this country is buying the shit..so it’s not just the south’s fault..nobody forced anyone to buy it,,especially all the corny shit which is the only type that everyone chooses to notice (and you call yourself hip hop,,probably think that a “boom and a bap” is the only characteristic of this culture)..southern hip hop has been around with the same topics and sound even before all the lime light and hating it’s getting these days..so let’s not pretend that this is some ultimate scheme to take over the world with snap hypnosis or whatever the hell everyone is thinking it is..I guarentee that 90% of southern hip hop can exist without any form of mainstream promotion and there is history to back that statement up..no other region can say that at such a caliber
          p.s. I do support real hip hop

        • Caine

          Dats real…

    • dil

      the south is real dummy!

  • ddubbzz

    Good article, yall should check it out

  • Durty

    “We” didn’t take care of our own culture like we should have, now we see the side affects, however I think technology plays the bigger villian..with limewire, and cd, dvd burning made convient….it’s affecting every genre of music

  • barbarian at the gate

    Is hip-hop a dying beast?

    If so, what will replace it?

  • broman

    No. Hip-hop is not dead, but the listeners are. The reason Ghostface and Lupe didnt sell as much as they should have is because over 80% of the audience is now turned on to snap music.

  • yea

    well at least ice cube is coming back

  • RAP IS CRAP

    Of course it’s DEAD!

    Yet you got a whole generation of Rap Jigs with demos still chasing the industry trying to get in!

    To all you Niggas that’s not on NOW, ITS OVER!

    Don’t quit your day jobs!

    • The Hip-Hop Salvation Man

      SUCK MY DICK YOU NON-BELIEVING FAGGOT!

  • LMAO

    HAHAH i love how they show 50 on the post about mainstream rap being dead

  • BARBIOO

    if you think about it, hip hop will never die.

    yes, thoughtful songs with concept will die, but no, hip hop will never die. it just changed forms so now all it is is snap music with a few guys trying to keep true hip-hop alive, but only just

  • Neil

    You know hip-hop is dying when the NY Times writes about it…

  • Mr.Wang

    Real talk we gotta stop lookin’ at it dying and talkin’ about dying.

    What we need is some real MC’s ya dig.

    We need real songs too.

    Not no crank dat, not no party like a rockstar, but some real lyrical madness ya know.

    Hip-Hop ain’t Hip-Hop no more it’s fuckin’ Pop music. I can care less about sells.

    • Lotto

      I agree with you, but the sells are what keeps the artist coming back with more albums.

      HIP HOP IS NOT DEAD ***********************

      SIMPLY,THE LISTENERS ARE NOT BUYING ALBUMS

      P.S.

      IF YOU ARE TRYING TO BECOME A RAPPER, DO YOU BUY ALBUMS OR DOWNLOAD THEM ? BECAUSE IF YOU DOWNLOAD THEM, DO YOU THINK PEOPLE WILL BUY YOUR ALBUM ? THINK ABOUT IT.

      • Mr.Wang

        I got ya.

        The thing is it annoys me that because sells are declining people assume Hip-Hop is dead. And that’s not true ya dig.

        It’s just that people downloadin’ shit These the same people who used to buy ablums or their teenagers.

        Honestly what I think is that we or a great majority of us are killing rap.

        Just sayin’…ya dig!

  • HIP HOP

    This Article is a must read..

    50 Cent now and Project Pat 5 year ago… sold the same amount….

    Will the real Rap game please stand up.

  • http://www.Myspace.com/GulleeBoy Shacky G

    speaking from an artist point of view everyone wants to have the major record sales, BUT HIP-HOP HAS ALWAYS LIVED IN THE UNDERGROUND, IT DIDN’T MOVE TO THE MAINSTREAM, SOME ARTIST MADE IT TO THE MAINSTREAM, BUT HIP-HOP WILL ALWAYS LIVE AND THRIVE UNDERGROUND AND THATS MY WORD

    -SHACKY G

    http://www.Myspace.com/GulleeBoy

  • gok

    but i dont see other genres selling as much as they used to either. I mean check pop stars like Rihanna, T Pain, Akon etc Before if you had a couple top 10 singles like them you woulda gone 3-4 times platinum easy but now they’re struggling to do that and these are POP stars.

    The article talks about 50 doing poor numbers but for a guy thats made more enemies than Osama Bin Laden and only had 1 top ten hit, 1.2mil+ is not bad at all.

    Yes i believe sales are falling a lot but its not just hip hop. I think now rappers have to look towards more touring and going to places like India and eastern europe cause thats where records sell nowadays. Thats why 50 will probably seel more worldwide than Kanye cause now worldwide is much more important than the US.

  • yes

    bishop lamont is real hiphop!

  • http://XXLMAG DUNFIYA

    LET ME TELL YOU ABOUT CORPORATE AMERICA,THEY USE RAPPERS LIKE WHITEY USED THEM (BLACKS) BACK THEN “ENTERTAINMENT”.THEY CONTROL WHAT WE HEAR,SO IF THEY LIKE THE DIRTY SOUTH SOUND…..GUESS WHAT BY GOD THATS WHAT THEY’RE PUTTING THEIR MONEY ON.LABELS DON’T WANT TO HEAR DROPPIN JEWELS,UPLIFTMENT & INDEPENDANT REVOLUTIONS.THEY’RE LIKE SHUT UP AND DANCE JIG!I AM A HIP HOP HEAD BUT NEW HIP HOP IS BORING BECAUSE I GREW UP IN THAT ERA,SO WHAT THEY SAYING NOW HAS BEEN SAID.KANYE WEST WAS OUR LAST BREATH OF HIP HOP,EVERYTHING ELSE IS A NOVELTY.WORD TO GOD

  • b-ease

    This puts everything into perspective :

    “Project Pat sold just as much 5 years ago, then 50 Cent sold this year”.

    Wow. I mean, I was award of this, but seeing it so succintly stated made it jump off the screen. I mean, Kanye hasn’t even hit double yet, which means that even with that hype, it’s still the lowest selling of his three albums.

    Jay-Z didnt go Platinum! On a 4th quarter release?? Man, it is so over…

  • b-ease

    And yes, all genres of music are failing, but hiphop has had the largest downfall by FAR. Akon hit 3 mill pretty easy, and as popular as T-Pain is, he is NOT mainstream yet. “Umbrella” is just another example of Rhianna’s songs being more popular than she it. Apples and oranges.

    And yes, 1.2 mill for 50 is horrible.What the fuck do his “enemies” have to do with it?? But i’m not sure if its as bad as 750 for Jay.

    Lupe shined some light two weeks ago, but we all know that was a fluke.

  • http://www.xxlmag.com MGG

    no one is buying rap albums because too many people are busy trying to make rap albums.

  • murdaface

    1.hip hop suffering from itunes,ares,and limewire erbody no dat
    2.da south kept it going until da “real” hip hop get it back(sour suckas)

  • j.calderon

    I don’t think it’s dead, I think it’s on the verge of a rebirth. If you look at it, hip-hop is returning to where it started out(i.e. an underground movement). The pioneers of hip-hop had to work a lot harder back then because it was all about the music, not endorsements and ringtone deals and what not. Just like the article says, rappers are now again having to work harder with fewer results which I think is a good thing because it will (hopefully) weed out all of the gimmick rappers and all of the would-be entrepreneurs who are in it for a quick dollar. If rappers aren’t getting paid crazy money for mediocre material anymore than maybe the music will go back to the struggle, come-up, kickin-it,story-tellin type of shit instead of constant flossin.

  • j

    Hip hop is not dead it just changing to a day of technology. Plus some of these artist need to start putting a little more time into making a full cd. Southern Rapper yes first and fore most. Player Circle only has one single Duffle Bag Boy, I haven’t heard another song. I remember when a cd was hot at least two or three singles would come off the cd. Plus not even for mainstream sucess some cd’s be trash from start till finish. No one is putting out quality music. That is new. This generation is only in to what is hot for the first two months. We don’t have actual fan of hiphop any more.

    • $H@KIM @LL@H

      Yea I agree the hip-hop industry is so fickle now. it changes like hoes chagning clothes

  • $H@KIM @LL@H

    Mainstream rap is dead and been dead for tha last 2 or 3 years. Reason why is cuz of 1 the internet and 2 the quality is so bad and niggaz can say anything and itz a hit. I actually agree with MIMS when he said I can sell a mil sayin nothin on tha track cuz itz true. Mainstream hip hop’s quality is horrible I remember I used to listen to the radio 6 or 7 years ago. Now I just bump classic CD’s cuz hardly nothin that is being put out is anything worth listenin to.

  • Krime

    Southern Rap is wats killing this shit. I never wanted 2 say dat but if u really look at it, dats da case. As soon as people started saying da south was on top, people also started saying hip hop was dead & rap sales started 2 go down!! JUST PUT 2 & 2 TOGETHER!!

    I mean, I like a HANDFULL of rappers from da south, but 95% of dem niggaz is trash.
    In an era where people are saying lil wayne is da best rapper alive…… U KNOW hip hop is fucked up!!

  • P-Matik

    Mainstream rap dead? Good. I’ve been waiting since 1999 for this. Maybe heads will get back to business and make some quality hiphop.

  • calico
  • moh.p

    yo hiphop is still going and will carry on for a loooong time…just the main reason hiphop is going down is downloading, every1 does it and its the reason rappers cant sell shit no more…i gotta say i prefered the dayz when their waz no downloading..cos at least then u buy an album if it actually was good cos u spending your own money and u listen to the album fully…now people jsut download anythin listen to a few trax skip the rest n download sumtin else…albums dont get a chance…its like people us downloading fdor the sake of it..no apreciating as much…even tho stuff lke limewire is good…they need to go if hiphop is to come back

  • moh.p

    yo hiphop is still going and will carry on for a loooong time…just the main reason hiphop is going down is downloading, every1 does it and its the reason rappers cant sell shit no more…i gotta say i prefered the dayz when their waz no downloading..cos at least then u buy an album if it actually was good cos u spending your own money and u listen to the album fully…now people jsut download anythin listen to a few trax skip the rest n download sumtin else…albums dont get a chance…its like people us downloading fdor the sake of it..no apreciating as much…even tho stuff lke limewire is good…they need to go if hiphop is to come back

  • sean_izzle

    the ATL and the south is the reason why Hip Hop is dead, that type of music killed Hip Hop, the ATL went to the top in 2006 and Hip Hop is now dead IT HAS NOTHING TO DO WITH DOWNLOADS, BOOTLEGGING POOR RECORD SALES AT ALL!!! cause its all about the music

    • man

      some of u guys need to shut the hell up about it being the south’s fault. each region has the right to represent and shine in the genre. yes, there are whack/mediocre artists that usually don’t see the light of day, but that is probably a part of the music, trial and error. without Unk or Mims, the artists would not know their shortcomings and become oblivious when it comes to making new music. for those so-called “hip-hop” fans, u should practice what u preach. yes, at times u can jack a song off limewire or itunes or whereever, but it doesn’t always feel the same as getting along with the whole album (along with the bonus tracks). from the looks of this, by the time Dr. Dre releases his greatly anticipated album detox, people are not gonna support him to highest, greatest damn (and also goddamn) potential. don’t bee simple-minded bastards like the ones we already have today.

      REMEMBER, HIP-HOP/RAP IS REPRESENTATION OF OUR SOCIETY!!!!

  • marlon

    raps been dead. its just coasted off the fact that nothing new has popped up. but a year or two electro showed up and is where hip hop was in 79 80. look around. its got next. midwest has hip hop for the next few years b-more philly and chicago with a bit of detroit. but b-more and philly pretty much electro hip hop. and the south didn’t kill hip hop, walmart did by making it available to the suburbs and making corporations interested to the point it became formula. ringtone rap was sold because thats what rural, suburb, and small town idiots bought. city.

  • Jew-Z

    That Turf Talk cd is fire though

  • yessir

    The south didn’t kill hip-hop. A few things do have hip-hop on life support.

    1. Music Downloading
    2. The South
    3. Every fucking body trying to rap
    4. Niggas tired of rappers getting rich off them
    5. Record companies, magazines (sauce),
    cable (bet, mtv), commercials.

  • The Sick One

    It aint dead..it’s just now what you wanna hear. Like how peeps were hatin on the West when they was makin it same shit is happenin with the South. Personally I aint like alot comin out now and I’m 16 but yea..it ain’t dead..just evolving into something different I guess. Limewire and CD bootlegs aint nothin either…other genres are doing well with them around..jus a matter of what you’re puttin out. If there’s a bunch of shitty snap music out peeps aint gon buy alot..aint no effort goin into it..but if there was a bunch of concious music it aint gon be all good either cuz peeps wanna be able to party..jus need a balance of things and peeps see easy fame in the snap music where u aint gotta put as much effort into the music..make a dance, get a beat and you got fame like that

  • robster

    I think it will lead to a renasaunce(dont care how its spelt) period for rap music

  • ghostface killa aka ghostface aka pretty toni aka iron man aka tony starks

    THE REASON HIP HOP DYIN IS CORSE NO1 BYE CDS IVE NEVER BOOTLEGED A CD SINCE 2004 AND SINCE THEN IVE BROUGHT 300 AT LEAST CDS.NOT THAT IM RICH IM A POOR MOTHER FUCKER BUT I LOVE MY MUSIC AND THEY GIVE ME THE REPEST TO PUT OUT SOMETHING WORTH A LISTEN,IF THEY DIDT I WUDNT BYE IT BUT THHEY DO!AND U CUNTS THAT BOOTLEG THEN MOAN NEED TO KURT COBAIN YESELF.IM CRAZY INSANE LIKE KURT COBAIN B 4 E PUT A BULLET TO HIS BRAIN.THAT OFF A CYPRESS HILL LIVE ALBUM COPE THAT SHIT

  • http://hoodaffiliated.blogspot.com chico

    true turf talk cd was good i think i might go buy it to show support

  • jg420

    Good article, RIP PIMP C. RIP BIG MOE

  • winkie child

    so I guess everyone is implying that southerners are the only people that buy music then..or it may be the fact that every region in this country is buying the shit..so it’s not just the south’s fault..nobody forced anyone to buy it,,especially all the corny shit which is the only type that everyone chooses to notice (and you call yourself hip hop,,probably think that a “boom and a bap” is the only characteristic of this culture)..southern hip hop has been around with the same topics and sound even before all the lime light and hating it’s getting these days..so let’s not pretend that this is some ultimate scheme to take over the world with snap hypnosis or whatever the hell everyone is thinking it is..I guarentee that 90% of southern hip hop can exist without any form of mainstream promotion and there is history to back that statement up..no other region can say that at such a caliber

  • Lil’ Tricky

    Im tired of all these east coast ppl sayin that the SOUTH is killin Hip Hop when yall know damn well downloading 4 free is hurting sells.Why go to the store and pay $12 to buy an album when you can get the same CD for free with LIMEWIRE.Stop using LIMEWIRE and all the other sharing programs because White ppl. love when we say Hip Hop is dead because they hate our music.

    So “Quit Hatin the South” RIP
    PIMP C

  • http://professorporkbone.bebo.com razilla

    this is a gud article.. hip hop wont die. it mite not have as much influence on pop culture as it does now but it will never die.. look at soul music for example.. its golden era was in the 60s n 70s but its still loved n people still make soul records. but its era is gone.

  • Tha Ace

    marlon says:

    raps been dead. its just coasted off the fact that nothing new has popped up. but a year or two electro showed up and is where hip hop was in 79 80. look around. its got next. midwest has hip hop for the next few years b-more philly and chicago with a bit of detroit. but b-more and philly pretty much electro hip hop. and the south didn’t kill hip hop, walmart did by making it available to the suburbs and making corporations interested to the point it became formula. ringtone rap was sold because thats what rural, suburb, and small town idiots bought. city.

    what is this clown talkin about? Wal-Mart??? son you bein young and all might not know this but music stores sold rap albums WAAAAAAAAYY before walmart……pitiful

    mainstream is what needs to be dead because its all trash……..lets get the lyricists runnin this shit

  • Rell

    New York niggas is some shiesty backstabbin muthafuckas, i swear. Yall fools up there claim to be the real but yall go on on like some gossipin hoodrat bitches man, yall niggas is annoying. One way or another your roots are down here in the durty so i dont know why yall continue to hate. Hip-Hop is not dead the money just slowed up on the cd selling tip. These corporations are spoiled, they so use to just burnin money on a project and gettin back the re-up and then some and some more and now is money is tight and they really have to budget – Back in they heyday everything was love, they probably could spend whateva…..Its just that fact is that music is too acessible now, they prob gone start postin up vending machines for quick music fixes and shit. Its just all over the place, why would somebody just save up and shell out for something thats always in the face all day. Look around you got Myspace, Youtube, Limewire, Satellite Radio, etc…

    • http://www.xxl.com vincent

      Actualy niggas in New York have their roots in jamaica and haiti, not in da south. So niggaz in NY aint related to durty souf jigaboos.

    • http://www.xxl.com vincent

      Actualy niggas in New York have their roots in jamaica and haiti, not in da south. So niggaz in NY aint related to durty souf boyz.

  • reality check

    For the individual who say the south is killing rap, be sure that you listen to the messages that your beloved rappers are sending to the youth and how rap for up north is doing the same two step dance routines as well.Rap has its bad apples and we as society have to deal with it not, listen to it..please ensure that you put out educated comments, that also reflects to your personality as well as well as your stlye of music.

  • http://whwhumphreyemtec@hotmail.com S on my Chest

    One word is killing rap – Bootlegging!

    Sales decline, bootlegging increases. Access to technology to increase bootlegging is becoming easier. Why spend $15 on an album when you pay that a month for broadband and get the shit off limewire.

    That’s the truth. Every niggah i know has all of the top albums from this year and not one of them purchased it in the traditional way.

    • sean_izzle

      one city is killing Hip Hop – Atlanta

  • Darren G

    Hip Hop is dying cos WE r kilin, the fans, i bet everyone writin on this page downloaded the albums they wanted this year, im guilty of it too, only bought a couple, if we can get something for free instead of paying for it were gonna do it..

  • London Boy

    “That’s the truth. Every niggah i know has all of the top albums from this year and not one of them purchased it in the traditional way.”

    co fukkin sign

  • http://xxlmag.com Shawty Reg

    Bootleggers and Limewire and all that other bullshit……

    Real ni99az drop yo nutz and go independent…..U have to decide what u want: Do u want to live good (fortune)? Or do U want everyone to kno yo name (fame)? Theze dayz u can’t have both unless u been in the game….

    I don’t kno about u, but I’m gonna roll wit FORTUNE…Nobody gotta kno my name….I just wanna eat…

    Holla

  • BIZZLE

    YES IT IS DEAD DUE TO 50 CENT OVERSATURATING THE MARKET AND PUTTING OUT CORNY BULLSHIT. THAT BUCK TOOTH NIGGA COULD NEVER BE PAC. PAC MADE YOU FEEL SOMETHING. 50′S SHIT IS A GIMMICK. ALSO WITH ALL THE SOUTHERN GARBAGE, THAT ISN’T HELPING EITHER, THEY MAKE HIP HOP LOOK REALLY STUPID. KIA SHINE SHOULD KILL HIMSELF. AND HIP HOP HAS BEEN AVAILABLE TO THE SUBURBS FOR A LONG TIME YOU DUMB FUCK, HOW DO YOU THINK NIGGAS WERE ABLE TO GO PLATINUM YOU STUPID SHIT…MARLON YOUR A DUMB FUCK. AND CO-SIGN ATL RAP IS HOT ASS GARBAGE. IF THEY SHIT IS HOT PEOPLE WILL BY IT. THERES NO EXCUSE FOR SHITTY MUSIC. ALSO, TOO MANY DAMN MIXTAPES KILL THE MARKETPLACE. THEY PUT HALF OF THE DAMN ALBUM ON THE MIXTAPE NOW WHICH IS WACK. HIP HOP IS DEAD…IF NAS AINT RIGHT THEN TRY TO PROVE HIM WRONG.

  • http://XXLMAG LONDON THE DUNGEON

    yo this dude bizzle is on to somethin,hip hop is being kidnap, and we got to pay ransom to get her back.COMMON’S album is fiya and KANYE’S i dont like the short factor of the albums though

  • http://xxl.com charles taylor

    Its funny how some people try to blame the lacking of sales on the south. First, back in the day you really had all different forms of hiphop, Gangsta rap came from the West, the east was bumping there type of music and the south had their artists such as Outkast, Scarface, UGK, Cashmoney, No Limit and so on. Now that the south still making the same kind of music we been making since the beginning the east and west just fell the hell off. Not our fault, step your game up, put on the back packs and timbos and grind. We never stopped. Yall did! Snap music is no different than when Luke down in Miami was making the booty music or 95 south when they were doing the same thing. But you still had the Biggies the Pacs and all the revelant rappers. So if you looking for someone to blame? Blame your damn self!

  • THA TRUTH

    HIP HOP IS DIEIN BECAUSE NO ONE CARES FOR IT ANYMORE!! NO ONE APPRICIATES HIP HOP LIKE THA OL’DAYS WE ALL KNO THAT..THESE DAYS ITS ALL ABOUT MONEY, HOES, RIMS SIZE//WTF IS GOIN ON!!STOP BLAMIN THA SOUTH OR NORTH..WE THA REASON SO LOOK AT UR SELF!!REAL TALK..

  • DADE COUNTY 305

    NIGGAZ NEED TO SHUT THE FUCK UP ABOUT THE SOUTH. PPL THE BEEN MAKING THIS SAME TYPE OF MUSIC FROM DAY ONE. IT TOOK A NIGGA LIKE NAS TO SAY HIP HOP IS DEAD. HE’S A NEW YORK NIGGA SO ALL U NIGGAZ WILL AGREE WITH WHAT THE LEGEND WOULD SAY. THE SOUTH IS DOING WHAT OUR PPL LIKE TO DO. WE DANCE,TALK ABOUT THE DOPE BOY SHIT,FINE WOMEN ETC. NIGGAZ QUICK TO HATE ON THE SOULJA BOY BUT THE KID IS ONLY 17YRS OLD AND PRODUCE HIS OWN BEATS. HE MAKE MUSIC FOR KIDS!!!! IM FROM MIAMI SO IVE BEEN BUMPIN MUSIC FROM EAST,WEST,MIDWEST AND THE SOUTH SINCE I WAS A KID. IM 34 YRS OLD SO IVE SEEN IT ALL. I LOVE HIP HOP BUT ILL NEVER HATE UP NORTH ARTIST. SHIT I REMEMBER GOING TO THE FRESH FRESH TOURS WHEN I WAS N 4TH 5TH GRADE. IF NIGGAZ STOP BUYIN BOOTLEG SHIT AND REP THE REGION THEN MAYBE SALES WUD GO BACK UP. I KNOW FOR A FACT THE SOUTH REP THEY ARTIST AND OUR ARTIST DONT REALLY BEFF WITH EACH OTHER LIKE NIGGAZ FROM NYC DO.

  • Eric

    yeah the south and 50 cent is what killed it

  • BLACKMAN

    JAY-Z, 50, AND DIDDY KILLED IT… O YEAH NAS 8TH GRADE DROP OUT KUFI WEARIN JONES WHO TOLD THE WORLD HIP HOP IS DEAD, AND THAT THE WORLD CAN CALL US N*GGER 2 OUR FACE NOW. THANKS DICKFACE.

    • http://XXLMAG DUNFIYA

      A YO THIS,BLOG HAS THE REALEST SHITE I EVER HEARD….CO-SIGN BLACKMAN,I’VE BEEN TELLIN THE LADS THAT THE WHOLE WHILE,THAT “ITS ALL ABOUT THE MONEY”ATTITUDE CAME FROM THE EAST COAST(MONKEY SUITS)MTV MASH-UPS W/TRL,LETS OWN THIS AND THAT F@#$ THE HOOD

  • Raskel

    Hip-hop losts its integrity. You see the suburbs always new that underneath all the bullshit hip-hop was real. The problem is since 2003 the burbs/and the neighborhood has seen nothin but publicity stunts and w.w.f type rappers and ringtone rappers. And the honest to God truth is it started with 50 cent then Game then the new generation from the South excluding Jeezy killed it. The record company executives love it to,” go get the blackest nigga you can find, put gold teeth in his mouth and let him do his JIG-GA-BOO step for like 8 cents on the dollar. That one fuck up set us back as an industry 20 years. And alot of the execs that are doing this are BLACK. GREED IS KILLING HIP-HOP, LACK OF COMMITMENT. Alicia Keys is selling, AKON is selling, Fergie is selling,J.TIMBERLAKE is selling you know why there music comes from their heart. 1977

  • SANCHEZ QUILVERS

    THE ONLY RAPPERS THE SOUTH HAVE (HANDFUL)

    1- LUDACRIS
    2- T.I
    3- YOUNG JEEZY
    4- BUN B.
    5- ANDRE 3000
    6- LIL WAYNE
    7- T-ROCK (UNDERGROND ATL, PROBABLY THE BEST)
    8- CHAMILLIONAIRE
    9- LIL FLIP (YES, HE CAN REALLY RAP)
    10-B.G.
    11-8-BALL & MJG
    12-RICK ROSS
    13-LIL BOOSIE, WEBBIE, FOXX
    14- JODY BREEZE (BOYZ N DA HOOD)

  • http://www.xxl.com vincent

    I hate to break it to yall but the south is beginning to fall off. If you have not noticed hardly any southern rapper went gold this year. It looks like the south and hip hop in general are beginning to loose their chart momentum.

  • DURDY BURD

    MAN PLEASE LETTS ALL BE REAL ON DIS SHIT…
    EVEN IF RAP WENT STRAIGHT UNDERGROUND WE WOULD STILL HAVE TOURS AND RECORD SALES AND WE WOULD STILL HAVE ALL DAT SHIT IN THA STREETS GOIN DOWN ER DAY ER NIGHT.
    ANOTHER THING IS ITS NOT THA NORTH OR THE SOUTH.ITS THE VERY FACT THA MEDIA DONT LIKE MUSIC THAT TELLS WAT GOES DOWN ER DAY,THEY LIKE TO SUGAR COAT SHIT AND PUT IT ON THA RADIO.THEY WANT US TO HAVE POSSITIVE RAP AND HIPHOP MUSIC BUT IF IT WAS POSITIVE WE WOULD DEFANITLY NOT HAVE RECORD SALES….
    SO WE SHOULD ALL KNOW

  • DURDY BURD

    MAN PLEASE LETTS ALL BE REAL ON DIS SHIT…
    EVEN IF RAP WENT STRAIGHT UNDERGROUND WE WOULD STILL HAVE TOURS AND RECORD SALES AND WE WOULD STILL HAVE ALL DAT SHIT IN THA STREETS GOIN DOWN ER DAY ER NIGHT.
    ANOTHER THING IS ITS NOT THA NORTH OR THE SOUTH.ITS THE VERY FACT THA MEDIA DONT LIKE MUSIC THAT TELLS WAT GOES DOWN ER DAY,THEY LIKE TO SUGAR COAT SHIT AND PUT IT ON THA RADIO.THEY WANT US TO HAVE POSSITIVE RAP AND HIPHOP MUSIC BUT IF IT WAS POSITIVE WE WOULD DEFANITLY NOT HAVE RECORD SALES….
    SO WE SHOULD ALL KNOW WE WILL ALWAYS HAVE KRUNK AND GANGSTA RAP AND HIPHOP AND R@B MUZIC FOR LIFE….
    R.I.P.
    PIMPC

  • BRINGITBACK

    Hip Hop Is Not Dead!

    yea record sells are down,so what.
    Record sales isn’t only down for the Hip-Hop genre.

    Hip-Hop is Alive!
    It may seem dead because many of you are looking in the wrong places.
    Besides,since when has Hip-Hop been all about record sells?
    Its about the truth.
    Now,it seems to be all about the money.

    C.R.E.A.M??

    I’m 15 and i live in the south(which many consider to be the cause of Hip-Hop’s fall)

    I listen to all types of people from Lupe,Eminem,Scarface,Ice Cube,T.I.,Aesop Rock,and Outkast,just to name a few.

    Lets stop pointing fingers and do something about it instead of just talking about it.

  • http://www.blackplanet.com/frwritings THE SOUTHS FAULT

    IT’S THE SOUTHERN RAPPERS FAULT THIS SHIT IS SLOWING DOWN (EXCEPT FOR THE OLD SCHOOL SOUTHERN NIGGAZ LIKE OUTKAST, PIMP-C, SCARFACE ETC, ETC)

    OTHER THEN THAT… ALL THIS BULLSHIT ONE-HIT WONDERS THAT HAVE BEEN COMING OUT IN THE LAST 2 YEARS THAT BULL SHIT ONE AND OUT RING TONE RAPPERS ARE FUCKING UP OR FUCKED UP THE GAME…. FUCK ALL THAT UN LYRICAL BULLSHIT THAT YA’LL MOTHA’FOKAZ ARE PUTTING OUT IN THE GAME….

    THAT POPPIN SHIT AND DANCING SHIT WILL NOT KEEP THIS HIP HOP SHIT ALIVE… FUCK ALL OF YA’LL NON-LYRICAL MOTHA’FOKAS.. THIS GOES OUT TO NEW YORK NIGGGAZ TO… YA’LL MOTHA’FOKAZ AINT STEPPING UP TO THE PLATE EITHER MOTHA’FOKAS BULLSHITING TO.

  • The Sick One

    I love in the UK and I think alot of u grown peeps are actin like a bunch of fags about it. If you aint like what u hear go look in other places and stop watchin mainstream channels, listenin to mainstream radio stations and complainin bout it. We got technology..yall manage to post here..go manage to find music u like

  • The Sick One

    hate the UK..live in it..wtf is up wit my typin

  • Lucky

    well its all the failt of the trash rappers. they fucked up music with the shitty leanin and rockin, changing words in music to please white people.lil uncle sam rappars, hurike christina and solja girl the frenshite boys
    D4L. those fuckers fucked up hiphop. i mean i heard some white people make fun of them cuz the way they rap.

    hiphop was and is a way to tell stories. tupac keep your head up. biggie pappa nas one mic jay-z Eminem renegades and so on. real hip hop not the snappin and leanin shit.
    fuck ringtone rappers. its time to bring hip hop back.

    it is time for a Revolution. stop trash rappers and bring back the true lyrical rappers.

    thug life

  • SouthCakC23

    this is comedy!!!!!!!! How can you blame the south. You sorry fucks from up North bootleg instead of buying your favorite rappers album. THAT’S WHY THE NORTH FELL OFF!!!! Get that through your remedial heads. WTF do I want to buy a Lupe album for; WTF relevant topics is he talkin about on his records?

    I don’t have to hear one song off of an Outkast album and I am buying it because I know that I am buying quality. Same goes for UGK, Haystak, Bubba Sparxxx, Luda, T.I……I know I am going to get a solid album. I can’t say the same for many up North rappers. I don’t buy the snap and pop trash. It’s good for the club; that’s it. The reason why Ghostface and Lupe didn’t sell anything is because their albums are garbage. When’s the last time you were like “man I can’t wait til Ghostface drops another album”. Dude ain’t even in demand like that.

    If you think Hip Hop is dying, GO BUY AN ALBUM!!!!!! Quit limewiring songs!!!!! Buy the album!!!!!!!!

    You’ll go buy a $200 IPOD but won’t by a $15 album…..

  • The Sick One

    hip hop wit no party songs would rly mean hip hop would be dead..as in itd be all listenin and no fun

  • The Sick One

    also with no crappy rappers some legendary ones wouldnt be concidered legends..I respect snoop but lyrically he aint all that

  • marlon

    Tha Ace you fucking nerd. clearly you don’t understand what i’m talkin bout so i’ll slow it down for you. when hip hop was real it was in the city. you go to some buttfuck town and they had a tape rack at the counter with maybe hammer and wrecks n effect. then walmart start making music available to small town gumps who are a little slow and can’t keep up with real talk. when walmart satarting opening up in bama and kentucky and all these inbred communities suddenly these guys became a market because lets face it america is the midwest and south way more then it is nyc and la. so all the labels started catering to these sunstroke slow motherfuckers with there syrup. think about it.

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  • Chaka

    I think the ppl on the eastcoast has complex.they cant stand competition.anytime rappers frm other regions are making it they start hating on that region.first they did it to the west,now they are doing it to the south.but come to think of it how many good hip hop album has come out frm the east in the past ten years?their so called legends like Jay z,Biggie and Nas are even over rated.how many classic albums has these ppl put out that they are now called legends?they too dropped albums that are way below average.even albums like ‘reasonable doubt(jay z)’,'blueprint(jay z)’,'illmatic(nas)’,'stillmatic(nas)’and’ready to die(biggie)’;which to me are the best works done by these artist cannot be compared to some works which has come out from the west and south.albums such as’dairy(scarface)’,'fix(scarface)’,'chronic(dr.dre)’,'chronic2001(dr.dre)’,'doggystyle(snoop)’,'death certificate(ice cube)’,to mention just a few,are far better than any album that has been put out by jay,nas or biggie.the east should stop hatin and learn how to deal with competition.a true hip hop head living in Nigeria(Africa)(yes am frm that part of the world)wrote this

  • Adams Chaka

    hip hop is dead…hip hop is dead!the ppl frm the east keep saying this.what is real hip hop?they have’nt told us.for me i think”hip hop is dead” is simply a phrase used by some in the east to under rate the works which are coming frm artists frm other coasts.every coast has their wack artists but the fact that the wack artists in the south are selling more and getting heard than the wack artists in other coast should not result to the kind of hate that is coming frm the east.such hate is what will destroy hip hop and not the wack album any wack or dope artist drops(yes there have been many cases in hip hop were dope artists have dropped wack albums).sales should not and cannot be a factor that determines whether an art is dead or not.hip hop is an art(I am aware its a culture too,which in this case makes my argument even stronger)and so the decline of album sales in no way suggest that hip hop is dead.the south are not to be blamed for the decline in sales of hip hop album but technology.all this limewire stuff is what is really killing the sales of hip hop albums.peace,an hip hop head in Nigeria wrote this.