Ludacris Holds Auction to Support Runaway Children

ludacris-piaget.jpgSince the success of his 2006 hit, “Runaway Love,” Atlanta rapper Ludacris has championed the cause of runaway children in America. Looking to raise more awareness, Luda is collaborating with the National Runaway Switchboard (NRS) and Swiss watchmaker, Piaget, to raise money for homeless and runaway youth. This November, which is National Runaway Prevention Month, Piaget will introduce the Ludacris Fingerprint timepiece watch, which will be auctioned online at the NRS website, All the proceeds from the watch, which is valued at $28,200, will go towards the NRS. In addition, Piaget will donate 10 percent of every Fingerprint watch sold between now and the end of the year to the NRS. “We applaud Piaget for its financial support and donation of this unique timepiece,” says Maureen Blaha, executive director of NRS. “This is another example of how socially-conscious corporations are helping to keep America’s runaway and at-risk youth safe and off the streets.”

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  • Jamestown

    Good shit…

    Good news doesnt go unnoticed…

  • shaniqua

    i luv u Ludacris
    and ur sexc and hot i luv u

  • Stuart Hallick

    I respect him for this, good to see someone giving back to the community and helping people.

  • a little faith

    well done luda just continue the good work you can never do too much.

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  • Bad Habit

    Big ups to Luda for this one, if only all rappers did something similar.

  • Bad Habit

    Big ups to Luda for this one, more rappers should do similar things with their time and money.

  • Bad Habit

    I posted the same message twice because i didnt think it went through.


    why did Ludacris cut his hair for, i got cornrows and ive made an oath to myself that i will never cut the fuckers off (unless i need brain surgery or get cancer)

  • jada

    gud move luda make all d government knw dat all rappers aint bad

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