After city officials proposed a police-enforced law against baggy and sagging pants last year, Dallas has unveiled a new, less severe plan to curb the popular fashion. According to Fox 4 Dallas, City Hall is starting a new advertising campaign aimed at getting residents to pull their pants up under the guise of an organization called "Hip-Hop Government." The campaign will consist of three different "Pullem' Up" billboards that bear the slogans "Don’t Be Lame, Elevate Your Game," "Represent Yourself Like You Present Yourself," and "That’s Not Hip-Hop That’s Flip Flop." The first two billboards are scheduled to go up at the intersections of Interstate 45 and Lamar St., and Interstate 35E and Illinois Ave.

Last year, during the original anti-baggy pants hearings, the Dallas Morning News reported City Council member Bill Blaydes as saying, "It's ... very fast approaching lewdness, and there are laws against it...To ignore it any further, I think, is going to be a problem throughout this city."