New Book, Third Coast, Says Hip-Hop Started In The South

third-coast1.jpgAuthor Roni Sarig is releasing a new book that explores hip-hop’s origins in the South — Third Coast: OutKast, Timbaland, and How Hip-Hop Became a Southern Thing. But don’t fret hip-hop fans. Sarig isn’t saying the Bronx isn’t the birthplace of modern day hip-hop. In his book, he explores the history of rap, stating it goes back to the oral tradition of slaves in the South, field hollers and the blues and gospel. Sarig says this connects the dots to early 20th century African American radio announcers who “rhymed, testified and signified.” Hosts like Jacko Henderson, Daddy-O and Poppa Stoppa actually spoke in rhyme. Their radio shows, in turn, would “influence Jamaica’s earliest toasters such as U-Roy and Sir Lord Comic to perform their rhythmic rhymes over reggae dubs.” It was these “toasters” who would then influence DJ Kool Herc, the father of hip-hop. Besides hip-hop’s roots, Third Coast also explores the current rise of southern hip-hop. The book features interviews with artists such as Bun B, T.I., Trick Daddy, The Clipse, Lil Jon and more.

  • http://xxlmag.com Bol

    Well, it certainly died there…

    • Kajan

      Southern rap is garbage, a disgrace to hip-hop. I believe that once hip-hop made its way to the deep reaches of the South it was doomed to fail. Black people have different experiences in each region of the U.S., Northern Blacks left the south to escape racism and became an enlightened people, who analyzed their conditions. The West coast followed in the same path, but descended into chaos following the destruction of the Panthers, and the emergence of violent games vying to fill that vacuum. The South, well stayed the South. Southern rap is a reflection of the South, all its backwardness and all. Southern rap in my opinion is a better representation of black americans rather I like it or not, simply because the majority of blacks live in the south. U can see the black roots in southern rap, with their call and response songs, and dances; all have strong parallels to negro spirituals. The South is the roots of all black america, and you can even see Africa in the south if u look close enough. All that male dancing and shit is real similar to how they do in Africa, i studied abroad in Africa and u wouldnt believe the similarities. Overall, i dont think the majority of southern rap is good because it reflects the shitty education system down there, and the lack of consciousness. U be hard pressed to find a pro black brother in the south. I love all my people and i am from the south and not everybody is the same, but alot of shit is backwards

  • DJ M.O.B.

    It seems like a dope ass book..i’m going 2 barnes & noble to pick it up

  • joetha kid

    it started in the east bitch get it right why they was farmin and shit we was thuggin and creating the culture . fuck that shit!!

  • http://www.xxlmag.com yai

    I GUESS JOE KID WASN’T READING THE PAGE ALL THE WAY THRU. THEY’RE SAYING RHYMING PATTERNS AND ALL THAT INFLUENCED PIONEERS LIKE KOOL HERC AND MANY OTHERS TO FOLLOW, AND THE EAST COULDN’T HAVE BEEN THUGGIN THAT HARD B-CUZ HISTORY TELLS US THAT YALL WAS GETTIN YALL HEAD BUSTED BY COPS JUST LIKE WE WAS DOWN HERE, AND EVERYONE KNOWS MODERN HIP-HOP STARTED IN THE SOUTH, BUT NO ONE CAN DENY THE INFLUENCE, DON’T BE SO IGNORANT…

  • EReal

    See thats why I dont get why NY cats dont have any respect for the people in the south. One way or another, you all came from here. Its all connected. Except the west coast. lol.

    1 hunned.

  • http://www.xxlmag.com/?p=9050 KrackEpidemiK

    Influence? Go push to Africa to feel the birth of rhythm, the start of Hip Hop is the defining moment when the culture embraced the movement with graph, break and freestyle. This book is just capitalizing on the Southern phenom, Outkast is the ONLY group worth comparison to hip hop, the rest are hustlas that rap good. No southern allstar can freestyle, but daps to Crunk dance.The mid-east spread rap like butter, the west&south is margarine, now bk up.

  • public domain

    Payola is why hip hop is big in the South…Them boiz ain’t doin’ numbers…That’s why these South cats are doin’ indie soundscans with major backing…It’s only a matter of time before the birthplace of hardcore hip-hop (The Mighty West) stops tutoring these clowns and regains the throne…

  • http://www.xxlmag.com yai

    MY FAULY ON THAT TYPO I SAID MODERN HIP-HOP STARTED THE SOUTH BUT IT STARTED IN THE EAST, BUT NO ONE CAN DENY THE INFLUENCE FROM THE SOUTH FROM THE SLAVE DAYS, SO YALL EAST COAST FELLAS DON’T START E-THUGGIN CUZ I GOT LOVE FOR NY, PHILLY, ETC…

  • Atl’s own

    True! much like all the white peps music too!

    hell, most of dem niggaz up dere in general came from da south!

    ask yo gran-mammy

  • STOKES_OF_OHIO

    IF THESE CATS DIDNT KEEP UP THE STEREOTYPES AND LOOK AND SOUND LIKE SLAVERY THROWBACKS MOST REAL HEADS WOULDNT HAVE A PROBLEM WITH THE SOUTH. BUT JUST 5 MIN LOOKING AT D4L,YING YANG AND THE TWANG OF YOUNG DRO…..THE NU COLOR PURLE …LIKE ITS HOT TO LOOK AND SOUND STUPID. WE ARE ABLE TO GO TO SCHOOL NOW AND SHOULD ….SLAVERY IS OVER ….STOP RE LIVING THE LOOK DIRTY DIRTY

  • dreadklove

    In 1980 at a concert near Fort Gordon where my brother was station folks booed Curtis Blow off the stage and that was Georgia… true story..they wasn’t down then.Reason being…some dudes from NY talking over music.

  • EREAL

    I LUV SUCKING DICK THOE!

  • The DJ Formerly Known as N-CREDIBLE

    READ IT NORTHERN BIATCHES…IS IT CLEAR TO YOU…CAN YOU SEE THE SOUTH…PICTURE US ROLLING…

  • kane corleone

    Ereal stated its all connected except the West Coast,how do ya’ll say do the math if you have ever spoken with a cat from the west coast you’ll notice a small twang in the speech-meaning a lot of peole from the South mived out west as well

  • J.R.O.

    Real talk Bol!

  • N.O. 4 life

    Hip Hop didnt die in the south, (bol) hip hop was killed when corporate america (white people) gained basically all control over the industry.
    The south(mainly atlanta) just happens to have alot of artists(non lryicists) that do things on their own and find somebody who wants to listen to the music they create(club hoppers).

    If you can find me rappers on anycoast who add up to
    Lil Wayne,T.I.,Young Jeezy,Rick Ross,Ludacris and B.G. right now
    holla at me.

  • i’ll shit bag u

    ATL,S mother can suck the gum outta blow pop!!! fuck da south!!! 1

  • http://myspace.com/imonlymarlon marlon

    I complete agree. Black music pretty started in the south with negro spiritualsm we then have bebop, jazz, blues, gospel, black contemporary, funk! Rap and hiphop is just all of these rolled up! Look at all of your black pioneer musicians and you will see that they all have ties to the south! All of us do but we get so wrapped up in this coastal shit, people bgin to look ignorant as hell. Now present day music has expanded but are all tied to the south. Niggas on here sayin that the south was farming and shit, but somewhere down the line, someonein your family was doing the same shit, do your research before you talk. Yall niggas families didn’t just settle in NY yall eventually migrated there!

    Food for thought NY cats sayin that stupid shit!

    Call me country if u want cause I’m in Louisiana, but yall niggas is really from the south too!

    Be EZ!

  • T.R.E.Y.

    lol, awesome.

    Timbaland > everyone and their momma

  • 2 much

    Yea and da house nigga started during slavery 2 ….u aint claiming dat fukin hicks. bronx,ny birthplace of the hiphop genre….since these bamas need clarification.

  • MidEast

    @ N.O 4 life

    Sean Carter(T.I), Nasir Jones(Ludacris), Dre 3000(Lil Wayne),Papoose(Ricky Ross),
    Game(B.G)……….the niggaz in parenthesis will get ate respectively by the name next to it……switch em around and they still don’t add up. I got love for southerners but c’mon black/shit yall just gettin on/man we beyond that! Flossin aint nothing new fam!

  • TheRefriedMexican

    “Hip-Hop started in the West, Ice Cube rolling through the East without a vest”

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  • Dade County 305

    we all know slaves & ol’school cats from the south started this spittin shit. ny niggaz jus made it known 2 the whole world. we got our shit back bcuz yall niggaz slept on us for yrs. who was the 1st inde nigga n the hiphop game??? LUKE MUTHA FUKAZ!!! who held it down for the whole hiphop world,,, LUKE(BANNED IN THE USA)!!!! if it wasnt for LUKE, niggaz wouldnt be able 2 talk shit like they do on records. just like every1 else who made life better for us blacks in the US r from the SOUTH!!! most ny niggaz jus mad we puttin it down down here. yall niggaz grandparents couldnt handle the the bs our ppl went through down here. so yall took yall ass up north & still got the same fuckin treatment. its all good tho, we south niggaz got love for the west,midwest & the north. its jus sum of u ny niggaz that b straight haitin!!! hip hop LIVES IN THE SOUTH! WE’RE NOT GOIN NO WHERE SO GET USED 2 SEEIN US ALL OVER YOUR TV’S,ARENAS & CLUBS. we dont need yall women bcuz the south been had that on lock from day 1!!!!! real talk nagga!

  • Afrika Bumbata

    i wonder what people gonna be saying in 2015 abt hip hop. i bet its gonna be the generation of 2003 to 2009 killed hip hop stabbed it in the back after everything it has done. but it will rise. dont worry

    and BOL i swear motherfucker u one fat fuck i will run over if i see u in public. ur stupidity its on another level.

  • big chief

    I don’t give a damn where that shit dated from, but we need rapper who is creative not, copyrighting other rappers style.

  • Anonymous

    Co-sign Public Domain.

    The reason some no name artist with a wack song on the radio in Atlanta & the south in general is because of payola. For the record you have to pay to have the commercial stations even listen to the record. Then there is another layer of fees to have it possibly be added to stations in other markets. Look into it.

  • caroilna boy

    Man all this coast shit need to end.. yeah hip hop started in the east. maybe it was originaly influenced by post slavery songs and hymns. but the bigger picture is we all black and we should try to encourage each other. I dont know why but we are the only race that puts each other down.constantly. yeah there some dudes in the south that cant rhyme,just like it’s some dudes up north and out west who cant rhyme. But the biggest thing of all is. yall muthafuckers on the east/west be talkin that shit bout we was down here farmin and walkin barefoot and all that country shit. well you ol one generation moved away slave ass nigga, where your grandma from,where your grandpa from i bet 90 percent of you niggas say somewhere down south. point being yall muthafuckas family was just fortunate to get out the south when shit was real bad down here.so think about where your ass would be at if your grandparents didn’t make that trip up north.

  • South_19

    Bol, Last time I check everything comin out out of NY is trash. That’s is why the south is ruling the radio. I also have message to NY rappers quit crying and make hot records its that simple.

  • BIGFE

    YOU MEAN HIP HOP INFLUENCE STARTED IN THE SOUTH WITH SLAVES, BUT REAL HIP HOP WITH THE FOUR ELEMENTS STARTED IN THE SOUTH BRONX, THEY WASN’T BREAK DANCING IN THE SOUTH, THEY WASN’T BOMBING TRAINS, THEY WASN’T DJ’ING AND THE ONLY THING THEY WAS DOING WAS SINGING ABOUT THERE STRUGGLE I COULD DIG THAT BUT IT WASN’T IN A RAP FORM, SO NO IT DIDN’T START IN THE SOUTH BECAUSE IT DIDN’T CONTAIN THE FOUR ELEMENTS OF HIP HOP, BUT THE SLAVES DID IMPACT OUR MUSIC SINCE DAY ONE!

  • DetroitAzzhole

    Muthafuckas cant be serious, Im seriously at a loss for words with this senseless shit. In the South, word…HOW!!! Where??? In juke joints, be fuckin’ for real. The Civil War is over, face it the North won. We aint in slavery, and hip hop didn’t start in the south. I like southern, westcoast and eastcoast rappers all in the same but when some moronic shit like that leaks publically, someone should be SHOT!

  • braaaaaa

    oh fuck all of yall man the ny niggaz got a point that hip hop is dieing in the south, but not all songs are bad quit hatin, and the southern hillbillys are all talkin bout quit hatin quit hatin, what do yalll expect thers talented niggaz in ny who sell less than southern rappers just cuz south niggaz use bouncy beats and catchy hooks, hip hop as pop music might live forever but the culture and the art and the love and passion is dieing because of d4l, bow wow, dem franchise boys, diddy, 50 cent and other niggaz just randomly decide that hip hop is a good way to earn easy money

    1

  • Dread

    All that north/south shit getting stupid as hell because niggas on ALL coasts getting fucked by the economy or justice system..So shut the fuck up and Duvvaaallll

    • http://xxlmagazine somebody

      i agree with you.Its really sad to hear black men going at each other like this.Till this day blacks r still looked downed at, and all we can do is talk about which coast has the better rappers, or which coast is the hardest.
      For all of those who live in the ghetto,tell me,what are you getting from it.What is so glamourouse about living in poverty and being surrounding by drugs and drug dealers who continue to kill our own by seeling them poision.What thrill do you get by hearing gunshots every knowing it could be you or other family members on the news or front page.
      Rap music is universal and many express their thoughts through it.Wheather they want to dance or if their emotional,we need to appericiate what we blacks created and stop putting down ourselves because we live in a different state.

  • Sooo Wooo

    real hip-hop started in the west with too short and nwa. hands down! b4 them rap was bootsie! lol!

  • http://xxlmag.com 615banga

    all the haters need to shut the fuck up because the reason the east coast fell off was because the old jacks stop working and the new boys just keep putting out mixtapes. The south has always worked and we finally took over and we still working so the east coast needs to step it up and get better beats they dont need to be bass heavy but dang yall got weak beats but Papoose, saigon, jae millz, maino,dipset, and whoever is still young neeed to make some albums or just shut the fuck up step ya game up ya south haterz

  • telldagod

    yes yes consistency not given it up where its due. I got luv 4 yall but you need to open up your ears to wuts being said about the influence. Nobody would ever say that hip hop ain’t started in the BX but………Need i say more.

  • http://xxlmag.com 615banga

    one more thing all the haterz need to quit sayin the south has no lyricists here’s a list of southern lyricists and rappers that do go hard.
    Bun B, Ludacris, T.I., Lil Wayne, Young Jeezy, B.G., Trick Daddy, Chamillionaire, Slim Thug, Young Dro, Young Buck, and Webbie. QUIT HATIN THA SOUTH!!!!!

  • http://xxlmag.com 615banga

    Southern Lyricists–
    bun b ludacris t.i. young jeezy lil wayne b.g. trick daddy, chamillionaire,lil keke, slim thug young dro young buck and webbie Quit Hatin The South!!!!!!!!!

  • NY NIGGA

    the south is so wack seriousl the clipse dont even have a southern flow and they was born in the NY half the niggas its only a few good niggas from the south ti bun b luda outkast young buck and everybody else is a wack nigga

  • http://www.myspace.com/arkaplan - OZ – www.myspace.com/arkaplan

    I LUV EAST COAST,WEST COAST N SOUTH SIDE

    IF HIP-HOP IS DEAD U CANT BLAME THA SOUTH HATERZ..

    BUT ITS NOT…SOUTH SIDE DOING THEIR THANG..IF U (EAST) R BETTER..THEN SHOW DAT…MAKE GOOD SONGZ..MAKE HITS…MAKE FATAL FLOWS…WHEN U DO ALBUMS LIKE NAS’S HIPHOP IS DAT N SEAN PRICE’S ALBUM…THEN DONT SAY ME’FUCK SOUTH’

    U EVEN DONT KEEP UR SHIT…NOW IM LISTENING ‘EVIDENCE’ HES FROM WEST BUT HE’S DOIN EAST COAST MUSIC BETTER THAN LOTS OF EAST RAPPERZ..

    N SOUTH HS BID TALENTS..

    LIKE BUN-B,YOUNG BUCK,I-20,LUDA,YOUNG JEZZY,T.I. N MORE

    N U EVEN DONT KNOW THA WORLD’S HIP-HOP

    U KNOW ONLY THA USA

    U DONT KNOW US…

    U DONT KNOW SHOK MUZIK,KOOL SAVAS,S.DELUXE (FROM GERMANY)

    U DONT KNOW BOUT POLSKA…TEDE N MORE…THEY R DOIN SO FUCKIN SONGZ..N THEY HAVE FOUR ELEMENTS OF HIPHOP..

    U DONT KNOW BOUT FRENCH…IAM,MONSEUIR R,ARSENIK N MORE…

    U DONT KNOW BOUT TURKEY..GO TO OUR SPACE N LISTEN DA SHIT…

    HIPHOP WONT DIE..WE WILL MAKE IT LIVE..

    WE HAVE A LOT OF TALENED RAPPER DAT CAN FUCK WITH RAPPERZ…

    U CANT C DA PICTURE..

    HIP HOP IS UNIVERSAL…

    WHEN U R FIGHTIN (EAST-WEST-SOUTH)IM MAKIN MA NEW SONG..

    MA PEOPLE WILL LISTEN N LUV IT…

    SO I RECOMMEND ALL U…

    THINK BOUT IT..

    PEACE!!!

  • http://www.myspace.com/arkaplan - OZ – www.myspace.com/arkaplan
  • http://www.djreadycee.com DJ Ready Cee

    you can sugar coat it however you want but Hiphop started in the muthafuckin Boogie Down Bronx! Not to disrespect any of the legendary MCs from the south like Scarface but the majority of that shit from the south is nothing but Jiggaboos dancin on film for fried chicken and watermellon… fuckin minstrels… no substance. and ALL of them clone one another over and over… the same gimicks, the same appearance, the same lines, the same videos, the same features the same mindless dribble thats doing nothing but influencing a young generation to be lined up for creating even worse garbage in the future. can you imagine the music that these kids today are gonna make when they grow up and hit the studio with THESE early influences?? shits gonna be HORRIFYING!

  • Nyc’s finest

    Hip hop is a New York thing always. The south might have had some early influences, but look. Hip Hop is more than the music. It is lyrics, break dancing, grafitti aand all that. At the end of the day hip hop music aint nothing but a beat and lyrics. Maybe a hook but that’s it. It aint that complicated. The only real contribution the south has made to hip hop are the beats. Like James Brown for example. Even New Yorkers like KRS one says he is one of hip hop’s biggest inspirations. But at the same time James Brown couldn’t rap. If Hop were a southern thing, it wouldn’t be hop. It would still be r and b. Besides James Brown wrote a song about New York City anyway. So it aint nothin but love for the man. Plus you also gotta to look at the Jamaican influence and the music. Don’t get self centered and think ya’ll southerners are better than the rest of the world. Cuz when hop started, that’s all ya’ll wanted to do anyway. Not gospel, r and b, soul, funk. Ya’ll wanted to do hip hop which did not start in the south. Sorry to beak it down.

  • http://xxlmagazine somebody

    First of all hip hop is not dead,just in a different direction right now.Second,its a real shame to hear black people going at each other like this.Rap music is universal people have the right to express their thoughts and feelings Wheather they feel like dancing or not.Orginally iam from Boston,raised in orlando fl,but iam currently living in NewJersey.I grew up listening to east coast music taking it back to the days of leaders of the new school,blacksheep,das efx,etc.and i will admitt i dont listen to crunk because its not creative to me,but i dont knock it.outkast, goodie mob,ugk,8-ball and mjg etc were excellent rappers from the south.We all need to stop bashing one another just because we have different taste in music and were from different states,cause in the end what does it solve.Not only that people till this day still look down on us just because of one thing.