Dallas Cowboys Quarterback Dak Prescott Stars in Desiigner’s “Outlet” Video
In terms of young break-out talent, perhaps no emerging acts this year have made the industry impact that Desiigner and Dak Prescott have. Desiigner broke onto the music scene with "Panda," owning the biggest song in the country in April when it topped the Billboard Hot 100. He as well appeared twice on Kanye West's The Life of Pablo album and signed to his G.O.O.D Music label. As for Prescott, the rookie quarterback has led the Dallas Cowboys to a 12-2 record, tied for best in the NFL.
Pairing the two then, as Champs Sports does in the above video, is a testament to the unexpected and the capabilities of newly injected energy. The video is for Desiigner's tune "Outlet," which was previewed during Episode 31 of OVO Sound Radio by producer Vinylz. The track is a part of DJ SpinKing's For the Culture mixtape.
In the video, Desiigner can be seen sporting adidas apparel, and the "Outlet" video is the latest entry in his partnerships with both the brand and Champs. In November, the rapper participated in the Mannequin Challenge with Minnesota Timberwolves guard Kris Dunn, the two taking over a Champs retail location, adidas featured heavily on shirts, jackets, shoes and more. A few weeks later, Desiigner joined Dave East, Joey Bada$$, DJ Esco and DJ Clark Kent in celebrating the opening of adidas' new flagship store in New York City.
Watch the "Outlet" video up above.
Here Are All the Rappers Nominated for 2017 Grammy Awards