NBA

In a surprising move of events this morning, adidas announced that they will end their apparel partnership with the NBA after the 2016-2017 season. According to the Portland Business Journal, adidas decided not to renew their contract with the NBA after acquiring the partnership in 2006...

The leaders of innovative socks, Stance, announced their latest collections for the spring of 2015, which pay tribute to the old school days of the NBA. The two collections launched by Stance are dubbed as NBA Legends and Hardwood Classics...

One of Reebok's most popular basketball silhouettes will be getting a new look with the help of another acclaimed sneaker from the brand. To help celebrate the 25th Anniversary of The Pump technology, Reebok decided to combined the Pump custom fit technology with some of the most iconic shoes in Reebok’s history. The ...

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New Era Cap has partnered with Emory Vegas Jones and Kelton Crenshaw to release a variety of custom caps that will be unveiled during NBA All-Star Weekend. The new designs, dubbed as “NBA Suede Pack” will feature five NBA teams, Brooklyn Nets, Cleveland Cavaliers, Chicago Bulls, New York Knicks and Oklahoma City Thunder, with two different styles per team. The caps f...

TNT announced today that it will televise the very first NBA fashion show, executive produced by LeBron James' Springhill Production Company. The NBA All-Style fashion show will be presented by Samsung Galaxy and will showcase some of the NBA's marquee players and personalities wearing fashion-forward garments in a runway competition...

In time for the 2015 NBA All-Star break, Reebok introduces two new versions of The Blast and the Question Mid inspired by the All-Star festivities. Taking inspiration from both New York NBA basketball teams, the Question Mid keeps it simple yet stylish with a classic black and white combo that is meant to represent the Brooklyn Nets...

Adidas unveiled today the Futurestar Boost silhouette, a sneaker that will be paying homage to the iconic adidas Pro Model. Designed in tandem with the 2015 NBA All-Star uniforms, the Futurestar Boost design is inspired by the attitude and culture of New York City basketball, music and fashion...

Just a couple of weeks ago, the vultures were circling. Earlier in January, rumors swirled that Iggy Azalea and Nick Young were going through a rough patch, a catalyst for or symptom of being the shots of the Los Angeles Lakers guard cruising around with another woman in his car...

Adidas continues their push of the new D Rose 5 silhouette with a brand new colorway that was unveiled earlier today. The latest sneaker from the NBA superstar Derrick Rose will offer full length Boost cushioning technology designed for heightened energy return and step-in comfort to ensure maximum performance...

Adidas has unveiled the J Wall 1 NYC All-Star edition for Washington Wizards point guard John Wall to wear during his second consecutive NBA All-Star Game appearance and first-ever starting nod. Designed in tandem with the 2015 NBA All-Star uniforms, the adidas NYC All-Star footwear collection is inspired by the attitude and culture of New York City basketball, music and fashion...

NBA superstars James Harden, Anthony Davis and Rudy Gay are the stars of the new Nike Air apparel campaign that embodies the next generation of basketball. The spring 2015 Nike Air collection features four main pillars: length, layering, proportion and consistency, which Nike designers call the Pivot System of Dress...