NBA

The NBA is denying reports that it asked the Toronto Raptors to have Drake step down from his role as global ambassador. The league fined him $25,000 for public recruiting Kevin Durant for his beloved team during OVO Fest. According to the NBA it had no intent getting rid of Drake, just wanted him to follow the anti- tampering rules...

For years basketball has been synonymous with hip-hop as many MCs attempted to be ballers and vice versa. Most recently the mix of hip-hop and basketball came together when a few NBA came up with the idea to create a collaborative album titled Full Court Press Vol. 1. ...

Kevin Durant is currently a free agent when it comes to sneakers. The Durantula's contract with Nike ended last week he has yet to resign with them. Durant originally had a trip set up to the Nike Headquarters in Oregon for the dates of August 4-6, but KD decided to cancel the trip...

Originally released in 1994, the Shaq Attaq IV was seen on the feet of dominant big man Shaquille O’Neal during the 1994-1995 season in which he won a scoring title, appeared in the All-Star Game in Phoenix, and NBA Finals against Houston. ...

After unveiling his clothing and footwear collection with the Jordan Brand at Barneys New York, Russell Westbrook returns with the accessory collection for the high-end retailer. It's been a busy offseason for Westbrook, besides training for the upcoming NBA season and launching his clothing line, the Oklahoma City Thunder point guard launches the accessory collection, which features bags, wallet

A brand new colorway of the Kobe 9 EM will hit stores. The colorway of Hyper Cobalt, White, Photo Blue, and Action Red is more catered to a USA-inspired theme, which is fitting for the offseason and the World Basketball Festival and FIBA tournament...

Cleveland Cavaliers owner Dan Gilbert has been riding a hot hand lately. After re-signing NBA megastar LeBron James, Gilbert revealed that he invested $40 million into the "Genius Project," formerly known as Rap Genius. Gilbert made the announcement via his blog, Choose Thinking, explaining how he got involved with Genius, his belief that hip-hop has been "one of the most influenti

The Big Diesel, Shaquille O'Neal, recently attended the Reebok Classic Breakout Camp and spoke to the youth about the dedication and hard work it takes to be a dominant force in the NBA. Shaq provided some great insight tips he learned throughout his career, while letting the young high school ball players ask him questions...

Shawn Kemp recently attended the Reebok Classic Breakout Camp at Philadelphia University and spoke to over a hundred of the best high school basketball athletes on the importance of having events like the Reebok Breakout Camp to help nurture and support the next generation of basketball players...

After a preview of what to expect from his Barneys collaboration, Russell Westbrook is back to more designing, but this time it's for his own eyewear line. "Westbrook Frames" will include a variety of stylish frames with bold colors and different model types...

Lil Wayne has never been shy about giving his take on the world of professional sports. Weezy is a frequent guest on ESPN's scream-a-thon, First Take, has previously blogged for ESPN.com and is spotted courtside at NBA games with regularity. While chopping it ...

A few weeks ago NBA superstar Russell Westbrook announced his partnership with high end retailer, Barneys New York. Today, Russell Westbrook and the retail store give us a preview of that upcoming partnership with a lookbook featuring the OKC point guard as the model...