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Brian Robbins

Brian Robbins


Russell Simmons And Steve Rifkind’s Goal For ADD52 Is To Develop The Next Star

Back in 2013 Russell Simmons, Steve Rifkind and film director/producer Brian Robbins (director of Varsity Blues, Good Burger, Hardball) partnered with Universal Music Group to create All Def Music—a record label whose goal is to promote and develop artists through the medium of YouTube—and came up with ADD Management...

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Russell Simmons, Brian Robbins and Steve Rifkind Team Up To Launch New Label

Russell Simmons, Steve Rifkind and Brian Robbins are coming together to push forward their latest innovative idea.

Earlier today, Universal Music Group announced their partnership with Simmons, Rifkind and Robbins to launch All Def Music, which is a label that will center around signing, developing and promoting artists on YouTube...

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