XXL Mag

Christopher Gholson, better known as the multi-platinum Hip-hop producer Drumma Boy, stepped out of the studio to speak to a group of youths about what it takes to achieve their dreams. Using his personal experience as both a producer and MC, Drumma Boy talked on the importance of hard work and sacrifice...

Spring 2014 is a nod to the ‘90s, although not in the predictable sense. This isn’t the ‘90s painted across TRL and teen movies, but the ‘90s of American suburbs and average, cornerstore youth. So instead of grunge and gangster rap references, The Hundreds brand looked to Magic Eye posters, scrambled porn channels, and lenticular art as media to tell the story of American suburbia at the turn of t

As a lead journalist in hip-hop since its primal stages, Lisa Evers has witnessed the evolution of the genre while covering the transitions, progressions, and controversies every step of the way. From being the first mainstream correspondent to interview 50 Cent to heavily encouraging activism in the hip-hop community on her Hot 97 series Street Soldiers, Evers' hustler spirit has truly made its s

If you're looking to throw a wild college party any time soon, Sage The Gemini's "College Drop" video featuring Kool John is a must watch. As the rapper turns a campus upside down in the clip, the video surely gives of a feel similar to that of Method Man and Red Man's feature film How High...

R&B singer Keyshia Cole is ready to make a comeback. To kick off the New Year, Cole decides to address haters in her circle over Chris Brown’s “Loyal.” With Sean Kingston and Lil Wayne to assist her, Cole sounds reinvigorated and ready to dominate. ...

FILA opens the new year with a new colorway of the iconic 95 model, this go around the colorway is inverted from the original “OG” version. In addition the apparel side will see items such as tees, hoody’s and beanies to coincide with the release. Look for this re...

“Who do you listen to, some washed up rappers from New York?” demands the old-time gangster’s voice on “Money Bags Intro.” “Nobody drives around no more and smokes pot and listens to fucking lyrical music like that. They want to go nuts.” In many way...

Adding on to his entrepreneurial résumé is Curtis "50 Cent" Jackson as he revisits the Consumer Electronics Show, this year as a retailer not just a consumer. In Las Vegas earlier today 50 Cent launched a new Sports edition line of his SMS Audio headphones, following his business partnership with New York Knicks Carmelo Anthony weeks ago. Headphone...

According to his Instagram feed, The Dream is hip-hop's latest independent act. The versatile artist announced the breaking news by posting a picture of the record label's logo, with the following caption: "I will miss this logo. It all started here...

Look At Me Now They have been bubbling on the West Coast for a minute, but YG and DJ Mustard are now getting some mainstream hip-hop love. Words Jeff Weiss Editor’s Note: This story originally appeared in the December/January 2014 issue of XXL Magazine. T...

The World Famous Society Original Products has just release its Post Holiday Collection.  Standout styles including the Double Bubble Crewneck sweatshirt, Arlington Crewneck sweatshirt and Fair Bike button up complement returning core styles like the Meals On Wheels sweatpants and Backwards Crewneck sweatshirt. ...

DJ Drama has landed a new gig as part of the A&R staff at Atlantic Records. Based in Atlanta, GA, the accomplished DJ and mixtape master will supervise studio projects, as well as the signing and development of emerging artists. "My first two albums as an artist were on Atlantic. An...