As goes GM, so goes shitty rap magazines

It would be too bad if the rest of these rap magazines went out of business. Or would it? Sometimes I wonder if anyone even gives a shit.

I’ve been watching cable news this week, and I’ve been seeing a buncha old cracka-ass crackas reminisce about the days when GM was the shit – back when your parents would get a new Chevy or whatever, and everyone on the block would get jealous. Then, like a year later, the bumper would fall off and you’d have to go get a new one. And so on and so forth, until people got sense enough to buy a Toyota.

Why in the world anyone would be nostalgic for a time like that is beyond me. I guess that’s the kind of shit you had to concern yourself with in the days before the Internets. But the point remains. People used to love GM. Now that it’s officially bankrupt, they talk about it as if one of their relatives died, and it didn’t even really go out of business. It just got a shedload of free money from the government. My own grandpa should have been so lucky.

Something tells me people aren’t gonna be nearly as sad if, say, Giant magazine goes out of business. I did a post on my own site the other day about how Giant might be going under, and I probably wouldn’t even have bothered, except I read about it on Gawker, and I came up with what I thought was a rather amusing quip about ghetto hair care products. Ever since I heard that Vibe had to take up a collection to put out its next issue, because the only ad they sold that month was for some sort of afro sheen, I’ve been obsessed with the idea that a lot of these magazines only really exist to deliver ads for shit like hair gel, big booty pr0n DVDs, the US Army, etc. I wonder if the uber cynical business people in charge maintain any illusions about their target audience, or if they really do sit around and discuss the hopes and desires of kids named Tiallondra, D’Brickashaw and what have you.

Anyway, no one really seemed to give a shit whether Giant lives or dies. Maybe the kind of people who read Giant don’t read my site, but I stumble upon a number of blogs during the course of a day, and I didn’t see where anyone gave a shit anyone else. The next day, I read somewhere that Giant’s editor in chief, who I believe may have been one of the teh ghey guys at Vibe discussed in Russell Simmons’ silly as told to autobiography, left to work at Essence, which, as far as I know, is a woman’s magazine. But you know what they say – any port in a storm. If this was two weeks ago, maybe he could have become the editor in chief of Global Grind. Ha! Oh that’s right, Russell Simmons knows better than to have a teh ghey guy run a hip-hop publication, and even had the balls to as much, albeit probably over 10 years ago at this point.

But that’s just Giant. And who gives a shit about Giant anyway? I’ve heard it’s been around since forever, and it used to be a magazine for white people, but I’d never heard of it until it was bought by the black radio conglomerate Radio One. I remember I started hearing ads for it on the radio, and I thought to myself, “This magazine Giant seems to be displaying some ambition. I’ll have to remember to flip through it the next time I’m in a Borders.” I’ll admit, it took me a while to realize that Giant didn’t have to pay for those ads, because it was owned by the same company as the radio station, and the fact that the station would even take time out to run a free ad for Giant means it probably wasn’t doing very well either. You don’t hear ads for, say, Us Weekly, on the local adult alternative station? Admit it, sometimes you listen adult alternative radio, especially now that southern rap’s become so popular. It’s just so… I don’t know, pleasant?

Vibe magazine might be on its last leg, too, and I doubt anyone would give a shit about it either. In fact, if you hear anything about Vibe magazine at all these days, it’s in the context of people talking about how much they hate Vibe magazine. They really seem to have pissed people off with all of these asinine lists in their new “real rap” issue. Yeah, they’ve succeeded in getting people to talk about something that’s in Vibe, but no one seems to have anything good to say about it. Granted, I realize that all people ever do is complain about lists – I’m more concerned with the fact that Vibe doesn’t seem to have a single defender in the blogosphere, other than people who work there and their various spouses. Where are the people who actually like Vibe magazine? Is there a such thing as a Vibe magazine stan? There probably used to be, back in the ’90s, but then they grew up, and/or died of AIDS.

  • http://myspace.com/federalranga Federal Ranga

    Pierzy? First? Negro Please? WAY WAY WAY THE FUCK UP?

    Whatever… the last time I looked at Vibe Magazine, Michael Jackson was on the cover… nuff said.

    • Pierzy

      “Pierzy? First? Negro Please? WAY WAY WAY THE FUCK UP?

      Whatever…”

      ^^^^^^^^^^^^
      That’s pretty funny. Good work.

    • http://tonygrands.blogspot.com Tony Grand$

      Whatitdo Fed?

      I haven’t read an issue of Vibe in a long time. I just bought it for the cover photography anyway. Nice visuals to break up the weed on.

      But, per what Bol’s saying, I’ll put it like this. All those futuristic movies that came out when the majority of us were kids, all the shit in those movies is pretty much coming to pass, technology wise. Skype wristwatches on the market by next year, y’all.

      Now think about it, dudes weren’t reading any magazines in those movies. EVERYTHING they dealt with was computer-based. @ some point, we’re not going to need mags & books. Its basically inevitable.

      • $ykotic

        “If this was two weeks ago, maybe he could have become the editor in chief of Global Grind.”

        Ya’ll missed the dart thrown @ Datwon.

        • JCITYHUSTLA617

          IDGAF BOUT GM AND I HAVENT READ A MAGAZINE SINCE THE YELLOW NIGGA STOPPED DOING EDITORIAL WORK FOR XXL WITH THAT BEING SAID I DONT HAVE AN OPINION ABOUT ANYTHING 2DAY(I NEED 2 STOP SMOKING) BUT YEA IMA JUST SHAMELESSLY PLUG MY LIL RAPS

          2 B ME(LICK THE KITTY)

          http://www.youtube.com/watch?v=J6OncU-8aVE

          PLUS CHECK OUT THE REST OF MY SHIT DRAKE AINT FUCKKIN WITH THIS… HA!!!!

        • JCITYHUSTLA617

          IDGAF BOUT GM AND I HAVENT READ A MAGAZINE SINCE THE YELLOW NIGGA STOPPED DOING EDITORIAL WORK FOR XXL WITH THAT BEING SAID I DONT HAVE AN OPINION ABOUT ANYTHING 2DAY(I NEED 2 STOP SMOKING) BUT YEA IMA JUST SHAMELESSLY PLUG MY LIL RAPS……

          2 B ME(LICK THE KITTY)!!!!

          http://www.youtube.com/watch?v=J6OncU-8aVE

          PLUS CHECK OUT THE REST OF MY SHIT DRAKE AINT FUCKKIN WITH THIS… HA!!!!

  • Pierzy

    Vibe is dying because it doesn’t put out good magazines. It’s all filler and nothing interesting. Even in the age of the ‘net and the recession, people will pay money for good quality content…they just don’t have it.

    • General

      Co-sign to the fullest…Vibe has always been filled with nothing but filler/ads since even back in the mid 90′s…I will not shed a single tear if it disappeared yesterday!!!
      I think people will subscribe and pay for a magazine if it is quality work, but those were few and far between even well before the internet era

  • Federal Ranga

    And for some reason this damn site won’t let me post up Yawka shit… I guess that’s a sign wackness will not be tolerated…

    • General

      -Now that is fuckin funny

      • http://tonygrands.blogspot.com Tony Grand$

        Him not posting it himself should’ve been a sign.

        • $ykotic

          Grand$ you gotta see it.

          blogs.myspace.com/index.cfm?fuseaction=blog.ListAll&friendId=89185025

  • avenger xl

    Since there is no true journalism 90% of the time in these pubs why should they continue. All most rap magazines are nowadays are over blown add rags for what ever tard can pay enough money for a hand job from a TI.

  • sealsaa

    The same could be said about XXL. I don’t know what’s worse, the R&B elements that have been incorporated into the magazine (360:Best of Both Worlds, Show and Prove, ect), or how they hand out XL ratings for CD’s like Ashley Logan spreads herpes. Now they put Gucci Mane, of all people on the cover.

    • http://www.myspace.com/maxprofit Max Profit

      Good Point!
      I can’t remeber the last time bought a magazine! It’s just too old fashion.

      1997-98 were the best years for XXL.

  • c. gabi

    A tear (or two) can be shed for Vibe and all things associated.

    Basically it all started going downhill when they a) changed the size of the actual magazine (remember when it was obscenely large?)
    b) when 20 questions were really stupid and no longer funny
    c) the Vibe Music awards stopped being so niggerish (do they even have the music awards anymore?)
    d) stopped reviewing music. but i guess u can’t blame them. in the digital age, we ALL can get our hands on new music anytime and don’t have to wait on an intern to throw in their 1 cent.

  • LB

    Vibe is making the same mistake as, umm, a lot of artists; overtime, they’ve sold themselves out-from the people who are in staff positions to those who push the publication-to people or entities that have no interest in serving the Hip Hop community. Yea, they may want the money but they don’t want to put in the hard work to cater to US. They’d rather slap a bunch of Hip Hopish pictures together, fill in some BS “articles” and leave it at that. XXL betta watch out to not do the same.

  • yoprince

    people still read magazines?

  • Ej’sbro

    Hey Bol!
    Go and get your shine box!

  • Worley

    “Where are the people who actually like Vibe magazine?”

    They are a bunch of bourgie negroes too busy chasing a buck to give a f*ck.

  • http://www.ronmexicocity.com Ron Mexico

    wowsers.

    crawford, he go hard. he go hard.

  • Dallas Penn

    Classic drop.

  • jenny

    Hey guys, did you see http://www.amalgamdigital.com/bog and the latest post? The Latest news on Joe Budden and Max B.

  • BIGNAT

    never heard of giant mag and i guess i will never see it either

  • SOUTHSIDE A-TOWN

    i flip thru the mags @ the grocery store or walmart. other than that i (personally) could give a fuck if any of these mags go under… now if they was talkin bout shuttin down this SITE… that would be a PROBLEM!

  • Enlightened

    You lay down with dogs you end up with fleas.

    Vibe should have stuck with their script as the “classier” magazine that was about 85% R&B and about 15% hip-hop. Back then they only fucked with the largest rappers such as Pac, B.I.G. and who ever was big enough.

    If they had done that, they might have some fine ass 40+ Black women in that Vivica Fox/Elise Neal demographic still buying.

    But, they actually turned into that bullshit Blaze magazine that they tried to start back in the day.

  • Azhar

    I never read Vibe so I wont miss it…but i will miss King magazine..damn i hate u dead…roll up!

  • http://www.myspace.com/emcdlthemusicprofile EmCDL

    I remember reading a Vibe magazine when I was in Iraq back in early ’07…then vowed never, never, eva-eva-eva-eva-EVA to read that shit again. The only reason I bought it at the time because I had already read my Black Men, SSX, XXL, and Scratch magazines (when they were still being published) already. So in other words…naw, I won’t miss it. Feel bad for the folks losing their jobs though…

  • Justice4all

    Vibe was wack when it first came out, but we tolerated it in the name of supporting our own, but now, it just blows. The articles are meaningless and the photos look like they were stripped off of rumors.com or some crap. Waste of ink man. I breeze through it when I’m in the check out line in the grocery store, then throw it up there with the hamburger meat folks didn’t have enough money for.