Is Big Brother about to take an L?

When I read, just now, that Kanye West has got an album coming out in December, I couldn’t help but think, “Hold on a sec, isn’t Kanye West supposed to be producing the new Jay-Z album that’s also supposed to be coming out in December? What the fuck is going on here?”

First of all, you have to wonder how in the world Kanye West is gonna manage to produce not one, but two fairly monumental major label albums (the two biggest artists on the biggest label in hip-hop) before the end of the year, when the guy’s been on tour since some time last year, not to mention the fact that he updates his blog more often than those of us who don’t have shit else to do?

Even though I think we all know he doesn’t really update his blog by himself. A few weeks ago, Sandra Rose called him out on it, and he responded by posting up some pictures of himself updating his blog – similar to how Juelz Santana responded to rumors that he’d been extorted over in England by making a video of himself sitting at a table with a bunch of jewelry on it.

Riiight.

It could be that Ye is planning on giving Jay a buncha garbage from his budget line (the kind of crap he might normally pass off on Consequence or Common), or even just some of the crap he’s got lying around that wasn’t quite good enough to make it onto his own last couple of albums.

I know, back when he brought Jay-Z out at one of his show’s in New York recently, Ye made it a point to note that it used to be his m.o. to keep the very best of his productions for his own album, and the rest of it he’d just give to other artists, but for this Jay-Z he’s gonna be producing, he’s gonna be bringing his A game.

But then, the next thing you know, they launched into “Jockin’ Jay-Z.” Which is just gay, and would lead me to believe that he was just saying that because he’s nervous of how bad the new Jay-Z is gonna come out. Otherwise, why even bring it up?

Seriously, if I was Jay-Z, I’d think twice about having Kanye West produce the bulk of the Blueprint 3, if not because of “Jockin’ Jay-Z” (clearly, there’s a lot of things Jay-Z likes that I don’t like), then because of the obvious conflict of interest. Namely, how can he trust Kanye West to make his album worth a shit, if he’s got his own album this winter to worry about.

And I’d say Jay-Z definitely has the most to lose in this situation. Already, he’s probably gonna lose in the sales battle with the new Kanye album, even if it isn’t necessarily billed as such. I wouldn’t be surprised, though, if it is, knowing the T.I.’s at Universal. You saw what happened when Kanye battled Fiddy, last year. Even if Jay-Z loses, which he will, he’ll probably sell more than he would otherwise.

The thing is, if I’m Jay-Z, I’m not even sure if I’d want to put myself in that position. It’s bad enough the mail room over at MTV already put Kanye West ahead of him in their list of the hottest MCs in the game. Turning around and losing a sales battle to him couldn’t possibly be good for his “brand.”

I doubt the T.I.s at Def Jam give a shit though. If I’m not mistaken, Blueprint 3 is the last album he’s contractually obligated to release through them. So they could probably care less what happens to his career post this December. In fact, I wouldn’t be surprised if they’re having Kanye West also put out his next album this December just to spite him.

  • Pierzy

    What up Bol…

    I think you’re final point is the strongest – Def Jam just wants one final album out of him (excluding the Greatest Hits disc that’s still to come) and will do anything to create buzz for it.

    As far as Kanye, I think it’s pretty clear from the multitude of guest spots and videos he’s in that the dude doesn’t do much else except work on music and flip through GQ, Vogue and other fashion magazines so he’s probably got a ton of beats still to spare. Not to mention that, for the most part, most of the ‘Ye beats that Jay rhymes over are quite different than those that go on Kanye’s own albums.

    And, oh yeah, I caught the Larry Johnson-reference in the following: “clearly, there’s a lot of things Jay-Z likes that I don’t like.”

    • yo

      JAY DOESN’T TAKE L’S HE’S WORTH $500 MILL. HE’S PAST THE POINT OF LOSING.

  • Ayre

    Nah, Trust they won’t come out together.(nullus)

  • Worley

    Definitely something to think about.

  • thizzin

    Put the Jay-Z cd in the same plastic as the Kanye cd. Or buy both and get a itunes cash rebate from def jam. These dudes just arent trying hard enough to hustle these cds.

    • Jp

      Ay, that’s a good idea, it would be ill if they did that
      and good blog Bol, I ain’t even really think about that

  • http://xxlmag.com d money

    nah the lable is not gooing to let both albums come out at the same time because they are not tryna hurt each others sales

  • Snitch

    Scc and kw is dropping on the same day. Watch november for more details. I’m snitching

  • Mikey T

    Bol – “Seriously, if I was Jay-Z…”

    Your not! Your a fat douche bag that concocts Conspiracy Theories in a BLOG!

    Seriously, get over your self.

  • grandma

    just cuz he’s exec. producing the album, doesnt necessary mean that he has to make every track. we’ll prolly produce 3 to 4 tracks for the blueprint, and 8 to 9 for his new LP(with the help of other producers). so in reality, he’s not making that many tracks……or garbage ones

    • http://xxlmag.com Bol

      But wasn’t it announced that Kanye West was gonna be producing the vast majority, if not all of Blueprint 3.

      3 tracks can’t constitute the vast majority of an album unless the only has like 4 tracks on it. And then it wouldn’t be an album, it’d be an EP.

      Where are you getting your facts from? Are you just making this shit up?

      • grandma

        idk, it just seemed to me that you were speculating in your blog, and i was doing the same thing.

        I didnt hear bout the “majority of the tracks” statement. i thought he was exec producing. like diddy and LV & Sean C exec produced american gangster, and they did only 6 songs.

        so maybe your right. he would be producing more than 6 tracks possibly……….scary

        • Tony Grand$

          This seems like a win-win situation for all parties involved. The only obvious problem could be Jigga’s attitude and cockiness regarding his finished product. He has to be aware of the (un)buzz surrounding his music as of late, and I know that he’s heard that folks have begun to lose interest in his verbal prowess. Unless the artist in him has been devoured by the businessman, I’m sure he wants to finish his DJ obligation with another classic album, which would make sense why he’d want ‘Ye to produce most of the joint. ‘Ye’s the man behind the boards, and what most artists would consider “the shit”, I could see Kan scraping and starting from scratch. I don’t see Kanye losing in this one. I definitely don’t see the label losing, Jay z is the only entitiy in the trinity that has the biggest weight to bear. Its almost like he must come with fire, or come to terms that he may not have it in him. Hopefully he’ll believe in himself as much as we, the fans do. I wouldn’t have neccesarily given Yeezy so much leverage over such an important project, but in todays fickle hip hop world, he’s mos def the best man for the job.

  • Fixda

    I don’t think they will drop at the same time…plus Jay-z won’t let Kanye produce his whole album even if he said so…
    Talking about Kanye beats, what do you think about “Swagger Like Us”? I don’t really feel it!

  • Kappa9

    Don’t know Bol, I couldn’t see Kanye giving Jay-Z the same beats he gives Consequence. You know how Kanye is about perfecting things and having it his way. I mean do you think he would happy if people were saying that he gave Jay-Z wack beats. I think he would care too much about his legacy to let that happen.

    But then again you could be right, I think some Kanye’s best beats was when he was just a producer. THIS CAN’T BE LIFE is still my sh*t.

  • james wilson

    I’m an A&R for universal records I would like your to check this artists page and tell me wat your think.check it at http://www.myspace.com/jefffresh2def
    I think his one of the most talented unsign hypes in FLA.I would like to kno if the ppl like his style.his not another ACE HOOD.

    • jimmyjoints

      it’s official – the A&R of 2008 is nothing more than a spammer.

  • james wilson

    I’m an A&R for universal records I would like your to check this artists page and tell me wat your think.check it at http://www.myspace.com/jefffresh2def
    I think his one of the most talented unsign hypes in FLA.I would like to kno if the ppl like his style.his not another ACE HOOD

  • Ruste_Juxx

    to MY knowledge the bulk is from Ye’ and some from No I.D. if kayne only has enough beats for jay and himself, wtf is he doing?. kayne doesnt normally use the same beats jay does. i find it funny that ye’ is coming out only a year after “graduation”. he’s usually a 2year guy.

    as far as MTV, buzz doesnt mean much. i mean, who else were you gonna give it to?. the guy had some strong singles, just beat 50, and “flashing lights” grew on everybody as the song nobody could hate. but for jay to still finish #2 says a lot.

  • the dynasty

    Yo bol,
    all good points but I doubt kanye does a majority of the tracks. I know Ye said he would, but so did Timbo and then Jay came out and so timbo wouldnt. No one person is gonna produce the bulk of the Jay cd, these producers are just tryin to hype themselves up. No conflict of interest, but I do see def jam puttin Jay against Kanye cuz Jay is leaving. What the fuck is Roc a fella still alive?

    • BIGNAT

      I WAS THINKING ONCE JAY LEAVES WHAT HAPPENS TO ROC A FELLA BECAUSE DOESN’T DEF JAM OWN IT NOW?

      • Pierzy

        There really isn’t a Roc-A-Fella anymore – Def Jam will disband it and Jay is going to start Roc Nation (with Live Nation).

        • A’aron

          That could be an official function.

  • Bang

    Kanye is making some bullshit beats

    lately

  • http://www.cdbaby.com/cd/brickyardpro4 BRICKYARD PRO

    WHAT WERE THE SINGLES FROM BLUEPRINT 1 AND TWO AND 2.1? UHHHHHHHHHHHHHHHHHHH

  • BIGNAT

    (the kind of crap he might normally pass off on Consequence or Common). YUP YOU ARE RIGHT THATS WHY COMMON WENT OUT TO GO SEE PHARRELL BECAUSE KANYE WAS LAZY ON FINDING FOREVER. MY FRIENDS AND I THINK KANYE DID IT ON PURPOSE AFTER COMMON GOT SO MUCH SHINE FROM BE. KANYE WAS NOT GOING LET HIM GET SHINE LIKE THAT AGAIN.

  • http://hiphoponmymind.blogspot.com/ DJ Daddy Mack

    MAYBE JAY SHOULD HAVE STAY WITH TIMBO. KANYE>>>>>>>>>>>>>JAY.

  • Vicious Seiger

    What is up with this album? First reports of Jay’s New Album stated that him and Timbo would reunite [Not that this is necessarily that exciting after listening to Tim's Last Batch of Material] for this project and now it’s him and Kanye? How about just making some music with some hot producers and sifting through the sessions and taking the 15 hottest songs to make an album. Why not use 9th Wonder, Timbaland, Polow, Havoc, Toomp, Jim Jonsin, Rick Rubin, DJ Premier [People seem not to enlisting him as much as they once did], Just Blaze [Where the Hell Are You?], Marley Marl [Throw in a Long Shot], Alchemist, Vidal Davis and Andre Harris, Neptunes [Why the Hell Not?], Dr. Dre, Cool & Dre and Who ever else he can find. If you got go out at least go out with a helluva bang.

  • http://freshnessandabove.blogspot.com/ Malakidagod

    THIS IS AN IGNORANT ASS ARTICLE LIKE WTF ARE U TALKIN ABOUT N DOUBTING KANYES PRODUCTION SKILLS OR SAYIN HES GONNA HOG ALL DA GOODIES DID U HEAR DA BLUEPRINT? BEATS WERE CRAZY AND DID U HEAR COMMONS ALBUM FINDING FOREVER BEATS WERE CRAZY ALSO AND JAY-Z KNOWS WTF HE IS DOING HES SMART IF U AINT NOTICE BY NOW U DUMB ASS XXL NEED 2 FIRE DIS DUMB ASS

  • Arcey

    I think you’re trying to stir up shit for those T.I. at Universal-Vivendi, dude!!!
    So what if they come out around the same time?
    They’re both good artists & usually make tight music.
    So what if K. West sells more than Jay (who’s been doing good numbers since Vol. 2). All I care is if I buy them will they be worth the money? besides K. West always has had other producers, musicians, arrangers, engineers and the likes to come fix his beats to his perfection (i.e. Timbaland’s pragramming the drums on “Stronger”, Deezle on Carter 3′s “Let The Beat Build”, Jon Brion co-producing Late Registration, DJ Toomp on “Good Life” “Can’t Tell Me Nothing” “Big Brother” or even Miri Ben-Ari’s violins back in the 2003-2004 era!)

    Jay is a better rapper than Kanye + No I.D. will be working on BP3 as well (see “succes” ft. Nas & Common’s One Day It’ll all make sense LP

    All I Know it’s that he better be dope no matter how they want to market them. I also got a feeling that one of them will get pushed back to 2009

  • http://www.theunderwriters.blogspot.com THE UNDERWRITER

    Man, the truth stings.

    I keep axing myself the same question whenever I hear “Jockin’ Jay-Z.” Now that the hype has died off, let’s really go on and say that that song sucks.

    I’m waiting on Wayne to make a “Jockin’ Wee-Z” like he did with the “Show Me What U Got” rmx. That would be superugly if executed properly. Jay left a lot of room for improvement with his flow.

    Whooos hoooouse?

  • http://www.myspace.com/mc585 MC

    JAMES WILSON….STOP BY MY PAGE …WWW.MYSPACE.COM/MC585 and leave me a comment then i’ll do the same for your man…aight

  • http://myspace.com/jermsinfect J™

    This post came at da perfect time..when I heard Ye’s album was comin out in december…da 1st thing dat came 2 mind was da jigga album…I think yeezy would win if it eva came 2 soundscan showdown..and dat wouldn’t b a good look 4 big brother

  • capcobra

    if jay and ‘ye dropping at the same time…that must mean them aftermath boys got some fire lined up.

  • Jerod

    I think this is just ploy set up to build up heat for both albums so Jay and Ye can make mas mula.

  • ProDunkgirl

    All Dick Rydin Aside, I feel That Ye’ should’nt drop His album at the same Time, but maybe Ye’ feels he a rapper just like Jay-If Not Equal. Maybe It’ll Work out for the best. I’ll love for someone to get me both albums as a stocking filler. Whether or not The Ye’ produced album of Jay is a hit, loyal fans will still cop cause in the rap game Jay will be like the Rolling Stones. He’ll be doing shows at 60 and shit. So please Bol, Love the blog but as always the rock is in the building.

    P.S. Whether or Not Ye’ updates his own blog whoever the fuck doin’ it is doing a Good Ass Job(pun intended)

  • Smoove

    …does it really matter if they come out in the same quarter? and I’d guess that if Kanye and Jay agreed that ‘Ye would be doing the majority of the B3 album, he’s already been working on hella beats specifically for B3. plus, Kanye’s known to be a machine when it comes to work, he goes in.

    regardless…the Jay album will go Plat, and the Kanye album will go Plat…I don’t think it’ll go any other way.

    lol @ Jay doing shows at 60, on some Rolling Stones shit.

  • T Lee

    No more Dr. Dre/Jay-Z tracks!

    What makes anyone think Jay would except Kanye’s OPINION of hot tracks over his own.

    Ye did go in on the Black album. Remember how geeked he was on Fade To Black?

  • dr knockboot

    nigga u a h8r stupid as shit. yeezy & jigga will both put out steller albums & then what r u gonna say? u stupid ass blogger. besides jockin jay-z is xactly what ur doin with ur dumb ass retarded blog whether u know it or not. H.O.V.A the blueprint 3 baby on the way!!!!!!!!!!!!!! i guess big brother kept me at the bottom of the totum Now i’m on the top & everybodies on the scrotum. it’s the ROC bitches

  • g.m.s.

    kanye still signed to jigga so it dont matter jay gone make cake off both and when roc a fella dispurse where kanye goin then? that will be a for sure label battle…jayz should get a soulja boy beat to make himself relevant to the youth again i know it wont happen but jay need to reinvent himself for real cuz aint no one feelin that bull shit he jus put out. either way knaye would win a showdown which still equals mo money in jigga pocket

  • markamilyon

    karmas a bitch! he shitted on dame now kanye’s gonna shit on him! lol

  • http://www.xxlmag.com Damion

    Bol,

    Grow up dude. This post was lame. Jay and Kanye have different styles, different beats appeal to them. So, they wouldn’t be using the same tracks. In fact, Kanye stands alone in the types of beats he’ll use, and the topics he talks about. Jocking Jay was cool, not the best but cool.

    Please think out your theories next time, please.

    markamilyon – unfortunately, you’re retarded. Dame shitted on himself.

    Dumb Dames!

  • http://www.rizzleworld.blogspot.com allnice

    Both albums are gonna suck. Kanye is garbage and Jay is way past his prime. Maybe if Jay still had his handlers along with Beans and Freeway writing his rhymes, but since he went totally solo, all his shit has been trash.

    Is it just me or has Kanye gotten worst as a producer? How is that possible? Dude is not even chopping the shit up. He’s power sampling. He’s like Diddy now with the stupid fashion and 80′s wanton sampling crying about JLO, Kim, Alexis, all these bitches are the same mein. After he won that copyright infringement courtcase, all the beats for his album are over sampled. People must be afraid to sue him I guess.

    Jay-Z might not sell, but at least he can put together some elementary rhymes. Plus he probably getting his beats from Kanye for free while Com and Cons definitely have to pay for their garbage.

    If I was Jay, I would bring back Freeway, Beans, and call Timbaland. With Timbaland he can get Timberlake and Nelly Furtado up in there. Plus he can dust off his fast rhyming skills or try some new shit for once. Of course Lil Wayne gonna try to be on it, but Jay gonna have to tell that little silly nigga to chill for his last Def Jam joint.

  • ThingAlec

    I think the whole “do it in a T-Pain voice” idea will loose sales. Jay might have a chance yet.

    But yeah, the beats on Blueprint 3 might be simple and ghey like you said Kanye has has his own album to worry about.

  • lil dizzy

    funny thing bout yeezy hes got people who do his beats wen hes not around so im sure da beats still gunna be dope off tha albem and kanye gunna bring his
    as far as hova i dont think u can even put kanye and jay-z in tha same rank jay-z is one of those rappers dat culd put shit ona cd and still hav to go plat (minus kingdom come) so takein an L cant even say dat at all
    i think we gunna see more of an old jay-z on dis albem