“When you first come in the game they try to play you, then you make a couple of hits, look how they wave to you”- Jay-Z “Encore”
I always loved that Jay-Z line, it’s so appropriate in many aspects of life, not just the music business. But Bangladesh is a producer who’s had a few hits, the ones that come to mind first are Ludacris’ “What’s Your Fantasy,” and Kelis’ “Bossy.” Had “Bossy” actually done more than become a popular headline for chicks’ myspace pages and helped Kelis sell some records, I think Bangladesh wouldn’t have had to wait for “A Milli” to pop for everyone to be calling him. But that’s just what it is, a dickrider business, and Bangladesh is that dude right now.
In an interview over at PMPworldwide.com, Bangladesh got to talking about the success of “A Milli.” Bangladesh says:
“I’ve been getting a lot more phone calls than usual. Some surprising phone calls that I wasn’t expecting to receive out the blue…. You always had niggas that recognize talent but then you have others that are surprised that I made the beat as if to say I’m not on that level…. It’s like the track is so hot they just can’t believe I made it. I don’t think the sound is much different because it’s the same drums and 808′s I always use. I don’t have a signature sound so without the Bangladesh in front of it you probably wouldn’t know that I made it.”
First off, congrats to Bangladesh for making a track that everyone loves. I’m sure that’s a very vindicating feeling, just to know people truly fuck with something you made.
It’s interesting to hear Bangladesh talk about how people are somehow surprised by the fact that he made the track, because it’s so hot. But is it? In reality, and this is just my opinion, I don’t think the beat for “A Milli” is really that hot at all, at least from a creative standpoint. I mean, it’s good and it knocks, but is it great? I don’t really think so. It’s a couple 808 sounds and a “A Milli” vocal sample repeating throughout the track. I could cite quite a few other past Bangladesh productions that are better than “A Milli,” yet “A Milli” is the one everyone’s jocking.
And is it because “A Milli” is just that good, or is it because it’s Lil Wayne’s records, and Lil Wayne’s a movement by himself that people have continued to jump on the “A Milli” bandwagon? Seriously, I wonder how many artists and A&Rs heard the beat for “A Milli” and passed on it before Lil Wayne decided to put his own little spin on it. Even when I read the entire interview over at PMP, it doesn’t even sound like Bangladesh himself is all that sold on “A Milli” being that hot of a track. I’m sure he digs it, but he’s probably thinking to himself, man I’m capable of doing so much incredible shit, but it’s a beat with 4 tracks that people fall in love with.
He even says:
“…That’s the genius of Lil Wayne that I didn’t see because being a producer I’m trying to sequence the song properly so it can get on the radio so I’m thinking ‘give me the hook, verse, hook, verse, etc…The way he did it and the way he approached it is the whole reason why you have other dudes going in on the track like that. It shows how great the song is because it’s not sequenced for radio format but its # 1 added to radio. It’s a great thing because it’s going against everything I thought. There’s been plenty of shit that I don’t like that works but when it comes to my shit if I don’t like it I’m not going to ride with it until I got proof otherwise and with the A Milli record I knew it would be a hit on a street level but never thought it would smash the radio like it did.”
The genius of Lil Wayne is that he can rhyme on the beat for “A Milli” and it becomes something special, when a gazillion other rappers could have rhymed on the same track and it would have never gone further than mixtape or mixshow radio. And that’s sort of the conundrum producers find themselves in right now, in this space where there are only a handful of great artists out there, and their work goes unnoticed as a result. So it’s cool that Bangladesh got one through the cracks. “A Milli” would have been a waste in anyone else’s hands, no matter how hot the freestyles over the track have come out post-Wayne.