MTV's first digital awards show, the O Music Awards, is underway. To kick off the festivities, one half of Philly rap duo Chiddy Bang, Chidera "Chiddy" Anamege, will attempt to secure the Guinness World Records title for "Longest Freestyle Rap" in conjunction with the online broadcast. The current record is for nine hours, 15 minutes and 15 seconds and is held by a rapper named M-Eighty out of Indianapolis. Read more...

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