Migos Will Release “Dab of Ranch” Single According to Rap Snacks CEO
The Migos have been everywhere this year, but few people expected them to jump into the junk food industry. But as we learned a few weeks ago, the group did exactly that as they recorded a jingle for their Rap Snacks brand, Sour Cream With a Dab of Ranch. Now, it appears that their jingle will be released as a single. Rap Snacks CEO James “Fly” Lindsay said as much a new interview.
Lindsay says he got the Migos on board with his company, which also features Romeo's barbecue chips and Fetty Wap's honey jalepeno, by explaining that the snack food market is largely devoid of African American owners. "“I told them that this is a $45 billion yearly market and African Americans own less than one percent of businesses,” Lindsay says.
He continues, “We eat snacks every day and they love your brand. The product is better than anything else on the market. Everything I’ve done has always been about being different. That’s how we came up with Sour Cream and a Dab of Ranch. We just say it like that because that’s what it is.”
There's no word on when Migos and Rap Snacks will drop their single, but Lindsay says they've also got a "really funny" commercial on the way, so that's something else to look forward to. In the mean time, you can see the Migos perform their new jingle up top.
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