The stakes are high in Gucci Mane's newest video for "Icy Lil Bitch." Big Guwop plays a basketball coach to a group of strippers called the Zone 6 Dirty Birds. The Dirty Birds are down by 30 points at halftime against the East Atlanta BRR's, and Gucci has to motivate his team to play through the pain.

The Gabriel Hart-directed clip is chalk full of cameos from Zaytoven (the producer of the track), Rick Ross, Young Dolph, Uncle Luke, Pierre "Pee" Thomas and of course, Gucci's girl Keyshia Kai'or. Nick Cannon even pops up at one point and serves as Guwop's hype man.

La Flare dropped "Icy Lil Bitch" earlier this week in anticipation of his new album, Woptober, dropping on Oct. 17. As the Atlanta legend's second album of 2016, Mr. Zone 6 has tapped Rick Ross, Travi$ Scott and Young Dolph for features.

Gucci went into detail about incorporating the new school into his raps during his XXL Fall 2016 cover story.

“There’s a different sound to some of the stuff that’s going on," said Guwop of Atlanta's music scene. "I’m forcing myself to like it because, it’s different. It’s not what I grew up listening to. It’s not the stuff I would generally play in my car, but if everybody else like it, who am I to say they’re stupid or that they’re wrong? …Yeah, so that’s kinda how it ended up, like if I keep saying that it’s stupid, then that means the next four, five artists that’s hot, I don’t sign them. I don’t got no part in what they got going on because I alienate myself."

 See Exclusive Photos From Gucci Mane's XXL Magazine Fall 2016 Cover Story

More From XXL