Jadakiss Recalls Diddy Making The Lox Change Their Name to Be More Marketable
Jadakiss and Styles P are the latest guests on N.O.R.E.'s "Drink Champs" podcast, and during their long conversation they got around to discussing when The LOX first signed their deal with Diddy and Bad Boy.
"He was, at the time, one of the biggest niggas doing music," says Jada of Puffy when the LOX signed their deal. "He said 'The Warlocks' wasn't marketable, so he dropped the 'War,' he made us cut the 'War' off and just be The LOX. And then he told us to figure out what that is." N.O.R.E. confirms that it's the exact same story he heard about the trio's beginning. Watch the clip above while we wait for the full interview to drop on iTunes.
Diddy and the LOX have a much-storied history that reached fever pitch when LOX demanded off Bad Boy Records in 2005. "Free The LOX" t-shirts spread throughout the industry as Styles, Jada and Sheek cried out for freedom from the label due to lack of paid royalties. They were known to perform "If You Think I'm Jiggy" from their first album Money, Power, Respect and "Fuck You" from their second album We Are the Streets back to back at concerts. The sentiment was hard to miss.
The beef came to a head during a live interview between LOX and Puffy on Hot 97. During their discussion, Jada infamously insinuated that they would drop an fridge on Diddy from a rooftop. Radio interviews have never been the same since.
Thankfully, Diddy and the Yonkers boys settled their royalties dispute in December 2005.
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