D. Rich Credits Consistency For His Production Success

Atlanta producer D. Rich is part of the rich vein of young talent that's exploding out of the South right now, having produced already for the likes of Jeezy ("Supafreak") and Rick Ross ("Box Chevy"). He sat down with MercyHope Productions for his Blueprint Minute, where he pointed to his consistency as the major factor in his continuing success in the industry.

"You stayin' consistent, you stayin' on top of your game, blockin' all the hate," he says. "You know, everybody got somethin' to say nowadays. But I say you keep grindin', you keep movin', and eventually people will understand and realize that you not gonna stop."

Check the full video above, and see every Blueprint Minute—featuring the likes of Zaytoven, K Camp, DJ Scream, Que, Metro Boomin and DJ Spinz—right here.