Pharrell & Pusha T Star In New ‘Beats Pills’ Commercial

Pharrell and Pusha T boast quite the portfolio of hit records together—and now the duo can add a commercial to their impressive collaborative resume.

The super-producer’s current hit single, “Happy,” was scored as the soundtrack for Beats by Dre’s latest feel good advertisement to promote the brand’s recently released portable speaker product, the ‘Beats Pill.’

The “Grindin” artists are the newest celebrity endorsers to cosign the “small, but loud” accessory, adding to the company’s continuous creative, humorous and entertaining viral marketing campaign. In the past, Beats by Dre has personified the product—introducing an outspoken and playful personality for each speaker.

During the current sales pitch, city consumers are depicted dancing around alongside color-coordinated travel-friendly devices. King Push makes a quick cameo for the commercial, which was filmed at well-known NYC landmarks.

Enjoy the ‘Beats Pills’ above and make sure to cop the size efficient, yet sound effective product at your local Beats by Dre plug.