Entrepreneur and former record executive Kevin Liles will join the Broadway production of The Trip to Bountiful, the Horton Foote’s classic to start in April.

Liles will be joining a strong team of producers and cast. Stars such as Cicely Tyson, Cuba Gooding, Jr., Vanessa Williams and Condola Rashad are set to appear in The Trip to Bountiful. This venture will mark the first Broadway producing credit for the entertainment entrepreneur who already boasts an impressive resume.

On the production side, Liles will join a group of producers led by General Manager and Tony Award Winner Producer Nelle Nugent, who was behind the Broadway sensation Stick Fly that starred Alicia Keys. Other notable names include Stephen Byrd and Alia Jones of Front Row Productions.

Liles continues to challenge himself both creatively and in his career. He spoke highly of helping to production The Trip to Bountiful, saying that he was touched by the story of Carrie Watts who reminded him of his mother and 92-year old grandmother.

“I pride myself in always looking for opportunities to share enriching cultural experience with others,” said Liles. “While I’ve touched many entertainment platforms during my career including television, sports, fashion, and of course, music, this was a project that expanded my horizons creatively.

He added, "I was also moved by the talent of the production team, the Broadway interpretation of this work, and the illustrious cast of Cicely Tyson, Cuba Gooding Jr, Vanessa Williams and Condola Rashad that once again allows me to work with what I see as national treasures in the artistic space. I am continuously inspired when working with amazing talent who are masterful at their craft. I am honored to be part of this team that will help recreate this American classic with the African American spirit.”

The play will begin preview performances on March 30 at 8 p.m. at the Stephen Sondheim Theatre in New York. The opening night for the play is on April 23.

For tickets, visit their official website.