On Friday evening (May 11), Roc Nation announced that Jay-Z would be making a “major announcement” on Monday morning (May 14) in Philadelphia.
The New York Times’ Arts Beat blog reported Sunday (May 13) what that news is expected to be. The Times said Monday’s announcement is expected to be that Jay-Z will be the curator and headlining performer at the first Budweiser Made in America music festival in Philadelphia on September 1 and 2. The Times reports that the two-day event is expected to draw as many as 28 musical acts to Fairmount Park in Philly.
Jay-Z is scheduled to make his announcement atop the East Terrace of the famous Rocky steps of the Philadelphia Museum of Art on Monday morning at 10:30 a.m. EST. Throughout the years, Hov and his team have been known for keeping tight-lipped about upcoming business ventures until it’s time to officially share the news. Hov will be joined at tomorrow’s morning news conference by Philadelphia Mayor Michael A. Nutter.
Hip-hop fans learned last week that Philadelphia MC, Meek Mill, had signed to Jigga’s Roc Nation for management.
Last week also seen S. Carter helping to introduce Bacardi’s D’ussé, a new VSOP Cognac, at a private event in New York City.
The new liquor will be launched in June, before becoming available nationwide in September. D’ussé will cost consumers $45 for a 750mL bottle. The new partnership signals and expansion of Hov’s liquor portfolio, which already includes him promoting Ace of Spade champagne from Armand de Brignac.—Jakinder Singh