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XXL Presents... The Swag 100


Sean Combs may have changed his stage name back to Diddy, but swag isn't going anywhere anytime soon. And as swag mania continues to spread across the nation, it's only right that it grows into one of several never-ending debates in hip-hop. Who's the best MC? Who's the baddest chick in the game? Who has the most swag?

Sure hip-hop's been a vehicle for the term to enter pop culture's consciousness, but swag isn't not restricted to rappers. Jack Nicholson sporting shades as he cheers the Lakers from his Courtside seat. Swag! Richard Roundtree's portrayal of Shaft? Swag, swag! Barack Obama smoothly walking away from the podium after announcing the killing of Osama Bin Laden. Swag, Swag, Swag!

XXL stepped out of its box and compiled a list of the top 100 most swagged out people in the worlds of entertainment, business and politics. Swag recognize swag.—XXL Staff

100. Larry David

100. LarryDavid

Misanthropic Swag
Age: 64
Hometown: Brooklyn, NY
Occupation: Writer, Comedian
Swagga Like... Don't let LD's self-deprecating nature fool you. There's something quite swaggerific about someone comfortable enough to be so honest. Let's not forget his smooth walk.

99. Lebron James

99. LebronJames

3/4 Swag
Age: 26
Hometown: Akron, Ohio
Occupation: NBA Player
Swagga Like... There's not denying Bron-Bron's swag, but he would have been much higher on the list if he showed up in the NBA Finals.

98. Kreayshawn

98. kreayshawn

Hipster Swag
Age: 20
Hometown: Oakland
Occupation: Rapper
Swagga Like… It’s pumping out of her ovaries.

97. Brian Williams

97. BrianWilliams

Knowledgeable Swag
Age: 52
Hometown: Ridgewood, New Jersey
Occupation: News Anchor
Swagga Like… He's as comfortable reading the news as he is appearing in a comedy skit.

96. James Lipton

96. JamesLipton

Cultured Swag
Age: 84
Hometown: Detroit
Occupation: TV Host, Dean of Actors Studio Drama School at Pace University
Swagga Like… He fits in any type of crowd.

95. Christian Louboutin

95. ChristianLouboutin

Parisian Swag
Age: 47
Occupation:Shoe Designer
Swagga Like… He knows what women want.

94. Bill Clinton

94. BillClinton

Presidential Swag
Age: 64
Hometown: Hope, Arkansas
Occupation: Politician
Swagga Like… Jokingly referred to as the first Black president, Clinton brought swag to the White House before Barack Obama.

93. Jim Jones

93. JimJones

Scruffy Swag
Age: 35
Hometown: Harlem, NY
Occupation: Rapper
Swagga Like… He can make you laugh one second and smack your coofie the next.

92. Wiz Khalifa

92. wiz-khalifa

Stoner Swag
Age: 23
Hometown: Pittsburgh
Occupation: Rapper
Swagga Like... Nothing in the world matters.

91. Pink

91. Pink

Rebellious Swag
Age: 31
Hometown: Philadelphia
Occupation: Singer
Swagga Like… You can't tell her nothing.

90. Big Boi

90. BigBoi

ATLien Swag
Age: 36
Hometown: Atlanta
Occupation: Rapper
Swagga Like… He's as hood as he is left field.

89. Nia Long

89. NiaLong

Sophisticated Swag
Age: 40
Hometown: Los Angeles
Occupation: Actress
Swagga Like… She looks like the lady Biggie was referring to on the "Big Poppa" hook.

88. James Franco

88. jamesFranco

Passionate Swag
Age: 33
Hometown: Palo Alto
Occupation: Actor, Student
Swagga Like… He makes juggling a critically acclaimed movie career and pursuing multiple degrees look so easy.

87. Eva Mendes

87. EvaMendes

Spunky Swag
Age: 37
Hometown: Miami
Occupation: Actress
Swagga Like… The out of your league chick who's still approachable.

93. 50 Cent

86. 50Cent

Menacing Swag
Age: 36
Home: Queens, NY
Occupation: Rapper, Mogul, Actor
Swagga Like... Fif can talk shit with the best of them, but nothing is more intimidating than when he stares you down with the most menacing ice grill since Ice Cube.

85. Chad Ochocinco

85. Ochocinco

Showoff Swag
Age: 33
Hometown: Miami
Occupation:NFL Player
Swagga Like… Chad walks around like he's God's gift to mankind.

84. Anna Wintour

84. AnnaWintour

Snobby Swag
Age: 61
Hometown: London
Occupation: Editor-in-Chief of Vogue Magazine
Swagga Like… She's on a pedestal.

83. Vince McMahon

83. vince-mcmahon

Boss Swag
Age: 65
Hometown: Pinehurst, North Carolina
Occupation: WWE Commissioner
Swagga Like… He runs shit.

82. Lady Gaga

82. LadyGaga

Extra Swag
Age: 25
Hometown: New York, NY
Occupation: Singer
Swagga Like… The weirder, the better is her mantra.

81. Lil Peanut

81. LilPeanut

Adorable Swag
Age: 7
Hometown: New Orleans
Occupation: Rapper, Kid
Swagga Like… He can spin and dip in a rap video and make it look cool.

80. Karl Lagerfeld

80. KarlLagerfield

Euro Swag
Age: 77
Hometown: Hamburg, Germany
Occupation: Fashion Designer
Swagga Like… Dude wears gloves everywhere and pulls it off.

79. DeSean Jackson

79. DeseanJackson

Cool Kid Swag
Age: 25
Hometown: Los Angeles
Occupation: NFL Player
Swagga Like… His personality is as entertaining as his game.

78. R. Kelly

78. RKelly

Over the Top Swag
Age: 44
Hometown: Chicago
Occupation: R&B Singer, Producer
Swagga Like… Kellz's swag stock has dropped as a result of a string of questionable decisions, but he's swagnificient enough for this list.

77. Bradley Cooper

77. BradleyCooper

5 o'clock Shadow Swag
Age: 36
Hometown: Philadelphia
Occupation: Actor
Swagga Like... Men wanna be him and girls wanna be with him.

76. Jeff Bridges

76. JeffBridges

Dude-Bro Swag
Age: 61
Hometown: Los Angeles
Occupation: Actor
Swagga Like… He's who dude-bros wanna be when they grow up.

75. Iggy Pop

75. IggyPop

Punk Rock Swag
Age: 64
Hometown: Dearborn, Michigan
Occupation: Singer
Swagga Like… Andre 3000 may have jacked his style in the "Hey Ya" video.

74. Gerard Butler

74. GerardButler

Frat Boy Swag
Age: 41
Hometown: Glascow, Scotland
Occupation: Actor
Swagga Like… Butler may not be Greek, but his energy always comes off like that of a beer-guzzling frat boy.

73. Ghostface Killah

73. GhostfaceKillah

Wallaby Swag
Age: 41
Hometown: Staten Island, NY
Occupation: Rapper
Swagga Like… The man wears bathrobes, stocking caps and wallabies. Swag!

72. Omar Epps

72. OmarEpps

Raw Swag
Age: 37
Hometown: Brooklyn, NY
Occupation: Actor
Swagga Like… His Juice swag is intact even though he's on an Emmy-winning network show.

71. Mel B.

71. MelB

Age: 36
Hometown: Leeds, England
Occupation: Singer
Swagga Like... She's on kid no.3 now and is somehow hotter than ever.

70. Bill Maher

70. BillMaher

Cynical Swag
Age: 55
Hometown: New York, NY
Occupation: Comedian, TV Host
Swagga Like… The TV host smokes weed and has Superhead on his resume. He may as well be a rapper.

69. Kim Kardashian

69. KimKArdashian

Super Bad Swag
Age: 30
Hometown: Los Angeles
Occupation: Entrepreneur, Reality TV Star
Swagga Like... She's the baddest chick in the game.

68. Chris Brown

68. ChrisBrown

Reckless Swag
Age: 21
Hometown: Tappahannock, VA
Occupation: R&B Singer, Actor
Swagga Like… Breezy's swag is off the charts, but only time will tell if he'll be able to stop making swagless mistakes.

67. Charlie Sheen

67. CharlieSheen

Tiger Blood Swag
Age: 45
Hometown: Los Angeles
Occupation: Actor
Swagga Like… He may have been Top 5 if this list came out after his amazing interview with Jeff Rossen, but America's not laughing with him anymore.

66. Will Smith

66. WillSmith

Bankable Swag
Age: 42
Hometown: Philadelphia
Occupation: Actor
Swagga Like… He's the only movie star to release 10 consecutive blockbuster movies.

64. Birdman

64. Birdman

Stunna Swag
Age: 42
Hometown: New Orleans
Occupation: Mogul, Game Spitter
Swagga Like... He's un-fuck-wittable.

65. Justin Bieber

65. JustinBeiber

Teeny Bop Swag
Age: 17
Hometown: Stratford, Ontario, Canada
Occupation: Singer
Swagga Like… Like it or not, the Biebz has enough swag to make teenage girls cry on sight.

63. Pitbull

63. Pitbull

Subtle Swag
Age: 30
Hometown: Miami
Occupation: Rapper
Swagga Like… He's been killing the game, but people are just starting to catch on.

62. Rex Ryan

62. Rex-Ryan

Jokester Swag
Age: 48
Hometown: Admore, Oklahoma
Occupation: NFL Coach
Swagga Like… There aren't too many coaches who can match their players' swag. Ryan is one of them.

61. Ray Lewis

61. RayLewis

Animated Swag
Age: 36
Hometown: Lakeland, Florida
Occupation: NFL Player
Swagga Like… Forget his celebratory outbursts on the field, Ray makes for a captivating interview every time.

60. Mos Def

60. MosDef

Bohemian Chic Swag
Age: 37
Hometown: Brooklyn, NY
Occupation: Rappor, Actor
Swagga Like... Being a multi-talented actor/rapper is not that important.

59. Pierce Brosnan

59. PierceBrosnan

Elegant Swag
Age: 58
Hometown: Navan, Co., Meath, Ireland
Occupation: Actor
Swagga Like... Bond, James Bond.

58. Sarah Jessica Parker

58. SarahJessicaParker

Fly Chick Swag
Age: 46
Hometown: New York, NY
Occupation: Actress
Swagga Like… She has women claiming to be the Carrie Bradshaw of their crews.

57. Russell Simmons

57. RussellSimmons

Yoga Swag
Age: 53
Hometown: Queens, NY
Occupation: Entrepreneur
Swagga Like… He does yoga with models and fucks them later.

56. Nas

56. Nas

Can't Tell Me Nothin' Swag
Age: 37
Hometown: Queens, NY
Occupation: Rapper
Swagga Like… He moves on his own terms.

55. Cam'ron

55. Camron

Harlem Swag
Age: 35
Hometown: Harlem, NY
Occupation: Rapper
Swagga Like… He made pink of all colors popular for men in the early 2000s.

54. Lil B

54. lilb

Weirdo Swag
Age: 21
Hometown: Berkeley, California
Occupation: Rapper
Swagga Like… Getting punched on the internet and the controversy behind his last album, I'm Gay still hasn't hurt him.

53. Donald Trump

53. DonaldTrump

Arrogant Rich Guy Swag
Age: 65
Hometown: New York, NY
Occupation: Business Man, TV Personality
Swagga Like… He had two men lay down red carpet as he walked for the opener of The Celebrity Apprentice finale.

52. Russell Brand

52. RussellBrand

Douchebag Swag
Age: 36
Hometown: Grays, Essex, UK
Occupation: Rock star-looking comedian
Swagga Like... Bagging Katy Perry from the MTV Video Music Awards stage and marrying a year later.

51. Ice-T

51. Ice-t

Pimpish Swag
Age: 51
Hometown: Los Angeles
Occupation: Actor, Rapper
Swagga Like... He still has hoes on the track.

50. Justin Timberlake

50. JustinTimberlake

Pretty Boy Swag
Age: 30
Hometown: Memphis
Occupation: Singer, Actor
Swagga Like… JT's accumulated so many cool points since going solo (minus nipplegate) his N'Sync days don't even matter anymore.

49. David Bowie

49. DavidBowie

Androgynous Swag
Age: 64
Hometown: London
Occupation: Singer
Swagga Like… Forget the eyeliner. He bagged Iman.

48. Christian Bale

48. ChristianBale

Batman Swag
Age: 37
Hometown: Wales, UK
Occupation: Actor
Swagga Like… Sure, Bruce Wayne is a fictional character, but Bale was cast in the role for a reason. Swag!

47. Rosario Dawson

47. RosarioDawson

Fun Swag
Age: 32
Hometown: New York, NY
Occupation: Actress
Swagga Like... She's one of the guys, but looks better than most of the girls.

46. Jimmy Rollins

46. JimmyRollins

Nice Guy Swag
Age: 32
Hometown: Oakland
Occupation: MLB Player
Swagga Like… He's one of those guys who is so nice people shouldn't be allowed to badmouth him.

45. Dwyane Wade

45. DwyaneWade

Soft-Spoken Swag
Age: 28
Hometown: Chicago
Occupation: NBA Player
Swagga Like… Though soft-spoken, D. Wade exudes a quiet confidence and is stylish.

44. Alec Baldwin

44. AlecBaldwin

Funnyman Swag
Age: 51
Hometown: Long Island, NY
Occupation: Actor
Swagga Like… The swag he puts into Jack Donaghy is his own.

43. Idris Elba

43. IdrisElba

Debonair Swag
Age: 38
Hometown: London, England
Occupation: Actor, DJ, Music Producer
Swagga Like… He's from the same lineage as Richard Roundtree and Billy Dee Williams.

42. Taraji P. Henson

42. taraji-p-henson

Sassy Swag
Age: 40
Hometown: Washington, D.C.
Occupation: Actress
Swagga Like… Classy with a whole lot of attitude (the right kind).

41. Scott Disick

41. scott_disick

Hundred Thousand Thrillion Swag
Age: 28
Hometown: Long Island, NY
Occupation: Reality TV Star
Swagga Like… Kanye West thinks "he dresses so nice."

40. Lil Niqo

40. LilNiqo

Grown Man Swag
Age: 10
Hometown: San Diego
Occupation: Rapper, Kid
Swagga Like… He's been around the block a few times.

39. Allen Iverson

39. AllenIverson

Defiant Swag
Age: 36
Hometown:Hampton, Virginia
Occupation: Professional Basketball Player
Swagga Like… A.I. most likely would have been Top 5 if this list came out when he was still in the NBA. Though he's been gone for nearly two years his influence can still be seen in the league.

38. Gwen Stefani

38. GwenStefani

Funky Swag
Age: 41
Hometown: Anaheim, California
Occupation: Singer, Fashion Designer
Swagga Like… From her fashion sense to her fun personality, Stefani's always shown plenty of swag.

37. Sir Richard Branson

37. SirRichardBranson

Entrepreneurial Swag
Age: 61
Hometown: London
Occupation: Chairman of Virgin Group
Swagga Like… He's gone from being a high school dropout to a self-made billionaire with such flair.

36. Lyor Cohen

36. LyorCohen

Executive Swag
Age: 51
Hometown: Los Angeles
Occupation: Chairman and CEO of Warner Bros. Records
Swagga Like… He signs your check.

35. Zoe Kravitz

35. zoe-kravitz3

Edgy Swag
Age: 22
Hometown: Los Angeles
Occupation: Actress, Model, Singer
Swagga Like… Her Daddy.

34. Tommy Lee

34. TommyLee

Rock Star Swag
Age: Hometown: West Covina, California
Occupation: Drummer
Swagga Like... He's fucked the chicks on your wallpaper.

33. Erykah Badu

33. ErykahBadu

Entrancing Swag
Age: 40
Hometown: Dallas
Occupation: R&B Singer
Swagga Like... Anyone who looks at her directly in her eyes fall in love with her.

32. Kid Rock

32. kidrockswag100

I Don't Give a Fuck Swag
Age: 40
Hometown: Detroit
Occupation: Singer
Swagga Like… He lives by his own set of rules.

31. Soulja Boy

31. SouljaBoy

Knucklehead Swag
Age: 21
Hometown: Atlanta
Occupation: Rapper, Producer, Troublemaker
Swagga Like... It's just him against the world.

30. Robert Downey Jr.

30. RobertDowneyJr

Movie Star Swag
Age: 46
Hometown: New York, NY
Occupation: Actor
Swagga Like… He's better than he's ever been.

29. Al Pacino

29. AlPacino

Iconic Swag
Age: 71
Hometown: New York, NY
Occupation: Actor
Swagga Like… Men have patented their swag after some of Pacino's characters.

28. Andre 3000

28. Andree3000

Too Cool for School Swag
Age: 35
Hometown: Atlanta
Occupation: Part-Time Rapper, Actor
Swagga Like... He knows the world will still be on his dick if he doesn't rap for another five years.

27. Mick Jagger

27. mickjagger

Legendary Swag
Age: 67
Hometown: Dratford, Kent, England
Occupation: Singer
Swagga Like… His last name rhymes with Swagger for a reason. Ask Ghostface and Kanye.

26. Pharrell Williams

26. Pharell

Cool Nerd Swag
Age: 38
Hometown: Virginia Beach
Occupation: Producer
Swagga Like... He's half b-boy, half skateboarder.

25. Dwayne Johnson

25. DwayneJohnson

Electrifying Swag
Age: 39
Hometown: Hayward, California
Swagga Like… The Rock's swag made him the most popular wrestler since Hulk Hogan.

24. Floyd Mayweather

24. FlyodMayweather

Flamboyant Swag
Age: 34
Hometown: Las Vegas
Occupation: Boxer
Swagga Like... He's the shit.

23. Jon Hamm

23. JonHamm

Poised Swag
Age: 40
Hometown: St. Louis
Occupation: Actor
Swagga Like… Everything is a breeze.

22. Jack Nicholson

22. JackNicholson

Courtside Swag
Age: 73
Hometown: Neptune City, New Jersey
Occupation: Actor, Lakers Fan
Swagga Like... Wearing shades inside is cool, not a cardinal sin.

21. Mark Whalbeg

21. MarkWahlberg

Bad Boy Swag
Age: 39
Hometown: Boston
Occupation: Actor
Swagga Like... He's calm, but will fuck you up if you get out of pocket.

20. Amber Rose

20. AmberRose

Bad Girl Swag
Age: 28
Hometown: Philadelphia
Swagga Like... She knows that you know she knows how bad she knows she is.

19. Jay-Z

19. Jay-z

Fuck You, Pay Me Swag
Age: 40
Hometown: Brooklyn, NY
Occupation: Rapper, Mogul, Trendsetter
Swagga Like... You're lucky to be graced with his presence.

18. Jeremy Piven

18. JeremyPiven

Lovable Asshole Swag
Age: 45
Hometown: Chicago
Occupation: Actor
Swagga Like... He may or may not be an ass, but carries himself with the same sort of panache that has made his Entourage character so fun to watch.

17. Lenny Kravitz

17. LennyKravitz

Effortless Swag
Age: 47
Hometown: New York, NY
Occupation: Rock Star
Swagga Like... He does what the fuck he wants.

16. Lil Wayne

16. Waynecouch

Martian Swag
Age: 28
Hometown: New Orleans
Occupation: Rapper
Swagga Like... He's 6 Foot 7 Foot.

15. Jamie Foxx

15. JamieFoxx

Playboy Swag
Age: 43
Hometown: Terrell, Texas
Occupation: Actor, Comedian, Singer
Swagga Like... He knows he got it.

14. T.I.

14. T.I.

Napoleon Swag
Age: 30
Hometown: Atlanta
Swagga Like... Making questionable decisions barely make him lose points.

13. Oprah Winfrey

13. OprahWinfrey

Rich Bitch Swag
Age: 57
Hometown: Milwaukee
Swagga Like... Money ain't a thing.

Robert De Niro

12. RobertDeNiro

Gangsta Swag
Age: 68
Hometown: New York, NY
Occupation: Actor, Director
Swagga Like... He's a tough guy on and off the set.

11. Rick Ross

11. RickRoss

Delusional Swag
Age: 35
Hometown:: Miami
Occupation: Rapper
Swagga Like... Wearing opened flower shirts to show off his pregnant stomach without an ounce of self-conscience.

10. Shaquille O' Neal

10. Shaquille-ONeal

The Big Swag
Age: 39
Hometown: Newark, NJ
Swagga Like... Superman mixed with Shaft and a pinch of Bozo the Clown.

9. Rihanna

9. Rihanna

Seductive Swag
Age: 23
Hometown: Saint Michael, Barbados
Swagga Like... Swag is sexy and Rihanna has it for days.

8. Snoop Dogg

8. Snoop-Dogg

Mellow Swag
Age: 39
Hometown: Long Beach, CA
Swagga Like... He can get away with things other rappers can't.

7. Madonna

7. Madonna

Kabbalah Swag
Age: 52
Hometown: Bay City, Michigan
Occupation: Entertainer
Swagga Like... She's fuckin' Madonna!

6. Kanye West

6. KanyeWest

Narcissist Swag
Age: 34
Hometown: Chicago
Occupation: Rapper, Producer, International Asshole
Swagga Like... Have you seen some of 'Ye's outfits. Sure, he's a certified fashonista, but Yeezy walks the thin line between a fashion faux pas and being fashion forward. Only the swagtastic can pull it off.

5. Prince

5. Prince

Purple Swag
Age: 53
Hometown: Atlanta
Occupation: Singer, Songwriter, Producer
Swagga Like... He can fuck your girlfriend if he feels like it.

4. George Clooney

4. GeorgeClooney

Salt and Pepper Swag
Age: 50
Occupation: Actor, Philanthropist
Swagga Like... Clooney's one of Hollywood's most respected and highest paid actors, but he'd most likely rather throw a benefit to aid Haiti than be on the set. Swag!

3. Denzel Washington

3. denzelwashingtonswag1001

Strong Black Man Swag
Age: 56
Hometown: Mount Vernon, NY
Occupation: Actor, Director
Swagga Like... The walk. Whether playing a cop (countless times), a jazz man (Mo' Better Blues's Bleek Gilliam), a train conductor (Unstoppable), Malcolm X or Hurricane Carter, Denzel's known for his acting chops as much as his iconic walk. And then there's the walk. Did we mention the walk?

2. Diddy

2. Diddy

Megalomaniacal Swag
Age: 40
Hometown: Harlem, NY
Occupation: Mogul, entrepreneur.
Swagga Like... The epitome of swag, Puff looks like money no matter the place or attire. The man wears the shit out of a white T.

1. Barack Obama

1. Obama

Natural Swag
Age: 49
Hometown: Honolulu, Hawaii
Occupation: Leader of the free world
Swagga Like... After annoucing that the U.S. had just killed Osama Bin Laden under his command, Barack cooly walked off the podium-- showing off one of the most swagtastic struts ever seen. It's as if Obama ordered: "Do not cut back to the anchors at the of the end of the conference. Pan out and get a shot of me walking into the White House." To top it all off the announcement interrupted the final minutes of a highly entertaining Celebrity Apprentice episodes only days after Donald Trump publicly criticized Obama. Swag, swag, swag!