Cam’ron Will Release Purple Haze Shoes With Reebok

Leading up to the heavily delayed release of Cam'ron's Purple Haze album in 2004, countless Dipset mixtapes featured a "Purple Haze the album coming soon" drop that tiptoed the line of newsworthy and punchline. Over a decade later, Purple Haze is considered a New York City classic and the rapper is working with athletic sportswear brand Reebok on a sneaker of the same name.

"I got a deal with Reebok," the Harlem native told The FADER. "We're doing all the finishing touches."

A rep from the athletic apparel powerhouse confirmed Cam's statement to FADER and said that only 500 pairs of the shoe will be released and they will come in a purple box with a purple jump drive that contains a new Greg Korbas-produced song from the MC.

This will mark the first time Reebok collaborates with the Harlem rapper on a shoe. Previously, Cam alongside Juelz Santana were featured in several Reebok global campaigns for the release of the Ghost Pack, which consisted of different Reebok basketball iterations with a Miami theme to the shoes.

The Reebok Purple Haze sneaker is set to drop on Wednesday, April 20, at select Reebok retailers and boutiques. Look for more information on this Reebok x Killa Cam collab to release within the weeks of the3 shoes drop. Stay tuned with XXL for more information on this release and more Reebok silhouettes to come.

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