Adidas And Damian Lillard Launch D Lillard 1 Signature Shoe

NBA superstar Damian Lillard launched the adidas D Lillard 1 signature shoe yesterday with an exclusive “Dame Love the Fans” event at the adidas Village in Portland, Oregon.

Damian's first signature shoe, the D Lillard 1 features the new Damian Lillard logo which consists of his initials, “DL,” fusing together to create a “0.” The “0” is Lillard’s number on court, which he chose to represent the letter “O” for the three places he’s called home: Oakland, where he grew up, Ogden, where he attended Weber State University, and current home state Oregon. The D Lillard 1 midsole features full length adiprene+ cushioning for enhanced responsiveness and superior heel to toe transition. The sneaker will be available in the Portland Trailblazers colorway and will be available at Foot Locker and adidas.com on Feb. 6.

Filed Under: Adidas, Damien Lillard, DLillard1, Portland, Sneakers, Trail Blazers

Categories: Lifestyle, Sneakers