The world's most international brewer Heineken, has joined forces with KILLSPENCER accessories brand to produce a limited edition backpack which pays tribute to Heinken's "Man of The World". The collaboration was developed collective between both brands and manned by Heineken100's Creative Director, Chris Gibbs. The collaborative backpack consists of black premium leather, Swiss-made Riri Antique Silver zippers, foam padded leather straps making this daypack an essential piece for trendsetters everywhere. Heineken plans to debut two additional collaboration projects during the remainder of the year: one with Japanese denim brand Neighborhood; and one with iconic artist Eric Haze.

KILLSPENCER #Heineken100 Bag 1
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“This is Heineken’s first time working with KILLSPENCER for the #Heineken100 program, and we are impressed with the ingenuity that KILLSPENCER brings to its approach. ” said Belen Pamukoff, Brand Director of Marketing, HEINEKEN USA. “This daypack will undoubtedly serve as a vital accessory for our ‘Man of the World’ during his travels.”

KILLSPENCER #Heineken100 Bag 2
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“It’s always exciting to see an idea come to life, “ said #Heineken100 Creative Director and owner of Union LA, Chris Gibbs. “When first deciding on what products to offer our recipients for this year’s program, I wanted to work with a brand that not only provided a high-quality product, but like Heineken, I sought a brand that constantly looks for innovative ways to improve their consumer’s experience. KILLSPENCER encapsulates this entirely.”

KILLSPENCER #Heineken100 Bag 3
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"Heineken and Chris Gibbs have provided me an opportunity like no other,” said KILLSPENCER owner, Spencer Nikosey. “This partnership will not only serve as a catalyst to gaining global exposure for the brand, but will serve as a unique way for me to showcase the quality of the product to an exclusive array of tastemakers and leaders within the fashion and entertainment industry.”

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In its fourth year, the #Heineken100 influencer program identifies and celebrates various tastemakers across the nation that represent Heineken’s “Man of the World.” The collaborative products are exclusively available to the 100 individuals on the #Heineken100 list. Previous collaborations include: Mark McNairy saddle shoes, a Public School camouflage duffle bag, a Tsovet watch, Android Homme sneakers, and tote bags designed by fashion duo Dee & Ricky.

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Take a look at the video footage below of Chris Gibbs and KILLSPENCER discussing the #Heineken100 collaborative backpack:

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