Futura 2000 “Loss For Words” At Hennessy VS Bottle Launch Party
A sizable group-which composed of Matt Kemp, Kid Cudi, Santigold, Usher, Olivia Munn, fans and L.A. socialites— gathered at Milk Studios in Los Angeles Calif. earlier this month (August 2) to celebrate Futura’s collaboration with the Hennessy brand. His brightly colored design—which features a speckled multi-colored design— is this latest limited edition from the Hennessy group.
Lenny Mcgurr aka Futura 2000 is often regarded a living legend. He first appeared in New York as a graffiti artist during the ’70’s and has transcended the medium beyond anything he envisioned. He was once quoted as saying, “I thought I’d never live to see the year 2000, that’s where the 2000 came from.” Occupying a space that has eclipsed his earlier vision, Futura explored Milk Studios as if he was from another planet and was archiving his findings. He took pictures of his created artworks and a giant projection screen that was plastered with his image. He also took photos of the crowd—which gathered mostly to see him—as if they were subjects to be added to his collection.
“I’m at a loss for words,” he told the large crowd, looking strangely amused that in a room full of celebrities, he was arguably the biggest star in the crammed space. He paused many times as he delivered his salutations and proceeded to return to the party without the slightest hesitation as party goers asked for handshakes, hugs and pictures.
The night concluded with a performance by Santigold, which allowed Futura to blend back into anonymity. After signing a limited edition bottle that was on display, he continued taking photos of the crowd—including the photographer taking a picture of him. The multi-colored Hennessy V.S. bottles will be available soon for purchase.—Eric Montgomery (@E_MONT_3)