Rick Ross and Diddy have added a new level to their partnership. It seems Ross will be helping to promote Sean John.

“You know Puff is a good friend first, a mentor, and business partner. The partnership was something that came natural,” Rozay said, according to Examiner.com. “Being a big guy that’s fashion-conscious, Sean John is definitely a brand I rock wit. I have plans to dabble in the fashion industry. I get to rock fly clothes and that always good. It’s a great opportunity for me. I mean, Sean John represents hip-hop. He is a hip-hop mogul. As a black brother who is doing his own thing I endorse him."

Peep a video of Ross at a Sean John Macy's in-store event from last month below.