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Polo and Hip-Hop, an Oral History [Pt. 2]

10. 2010 – VADO and Young Dro’s Ode to ‘Lo:
With the release of his “Polo (Remix)” video, VADO introduces himself as hip-hop’s new face of Polo more than 20 years after the brand first became a part of Hip-Hop culture.

Young Dro: They was talking ‘bout who they gon’ get to get on the [“Polo (Remix)”] song. And VADO was like, “nah, you gotta go get Dro.” And that like blew my mind. I was like, “Shawty asked for me?” He was like, “Yeah, shawty asked for you.” They said they was gonna put this person on, and he was like, “Nah, don’t nobody be killin’ that shit like Dro.” So that’s how we ended up on the song.

VADO: They definitely show love. People look at me, like you said, the new face of Polo. So, I get feedback, people will go in the store and see a certain shirt multicolor or cargos or multicolor button up and be like, ‘Oh, you on your VADO shit.’ They might see the matching strap hat like, ‘Oh, that’s some Vado shit right there.’ Once you start getting them type of compliments it’s definitely a good look.

Sean Price: It was cool, it was cool. I just didn’t understand, they didn’t have Polo sticks in they hand. They had— what’s that sport you play with the little hammer? You hit the ball. (Ed’s note: We think you mean croquet, P.) Yeah, they had them sticks. I didn’t understand that. That’s what bugged me out about the video. But, niggas was fly. Niggas was fly. You can wear classics, you can wear new shit— whatever’s fly. I ain’t one of the dudes that be like, “Aww, them niggas ain’t have no classics in the video.” I heard a few of my people say that. “They look like they went straight to Macy’s and came—“ So what? It’s Polo, it’s fly. They ain’t have no Chaps. They ain’t have no Beverly Hills Polo. Nah mean? It’s all good to me.

Yeah I seen it the other day and shit. I kinda liked it, too. I liked the fact that they was bringing it back to all the Rugbies. The first thing when I seen it, and I seen the young cat VADO rockin’ it, I just thought about myself like, “Damn, I’da probably copped that one, that one, that one.” You know what I mean? He definitely had a couple of pieces on that today I might still go make it my business to go pick up… So, when I seen VADO and Young Dro goin’ in, it just took me back to that time again. I liked the video, too.

88-Keys: When I first heard about it, it prompted me to watch the video. I saw what they was doin’, it seemed like they’re making it a trend. It’s gonna become the newest trend to rock Polo Rugbies now in the hood. But to kind of go overboard. And try to rock the loudest colors or the illest patterned Polo rugbies and stuff. But again, it depends on where they’re goin’ with it and where they’re tryna take it to, if anywhere at all. It could be a passing trend where they’re doing it now to get everybody up on it, just so they could have yet another thing for people to identify them outside of their music. That’ll last for like six months, a year. And then they could just be on the next shit. Like, “Yeah, we ain’t doin’ Polo no more, now we’re rocking something more expensive like Versace. We’re off that Polo.”

Victor Ving: Hey, he wears Polo cause that’s what all the kids are wearing these days, right? It’s really just the trend these days if you go to any high school all the kids are rocking Polo again. Fashion always goes in cycles. Only difference is that kids aren’t getting robbed for pieces anymore like they used to.

Dallas Penn: I seen stills from it. I haven’t watched the video yet. I saw some stills from it and I was just like, “Aight.” To me, there were no pieces in those stills that made me say, “wow, this guy.” Like, he wears Polo in my opinion, he doesn’t rock it. He could eventually rock it one day. But right now, he wears it… I’m glad for VADO. I’m glad that he’s making Polo desirable. I wish he had a deeper Polo pedigree. I wish he had a deeper understanding of the brand. Of the reason why the brand is. He knows the brand is fresh, but that’s also because you’re standing on the shoulders of the Thirstin Howls, of the Grand Pubas, of the Zhigges. Of the street kids, the ‘Lo Lifes, the Deceps, the random heads from Brooklyn, Laurelton, Harlem that wore these items and went to the Latin Quarters or Union Square and might of had to get it in to go home with them. He’s standing on the shoulders of those people.

Read on to see the ‘Lo heads’ favorite pieces as well as ten of our favorite lyrical references to Polo…

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